How popular isHansgrohe in search?
In September 2026, there were an estimated 165K branded searches for Hansgrohe worldwide which is down 17.9% over the last 12 months. Hansgrohe holds 22.5% estimated Share of Search among hand shower brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which hand shower brands compete with Hansgrohe?
Share of Search by month for Kohler, Grohe, Hansgrohe. The figures are in the table below the chart.
View monthly share of search table
| Month | Kohler | Grohe | Hansgrohe |
|---|---|---|---|
| Oct 2025 | 45.2% | 30.2% | 24.7% |
| Nov 2025 | 45.2% | 30.2% | 24.7% |
| Dec 2025 | 45.1% | 30.1% | 24.7% |
| Jan 2026 | 42.8% | 28.6% | 28.6% |
| Feb 2026 | 40.2% | 32.9% | 26.9% |
| Mar 2026 | 45.2% | 30.2% | 24.7% |
| Apr 2026 | 47.8% | 26.1% | 26.1% |
| May 2026 | 42.8% | 28.6% | 28.6% |
| Jun 2026 | 45.1% | 30.1% | 24.7% |
| Jul 2026 | 42.8% | 28.6% | 28.6% |
| Aug 2026 | 50.1% | 27.4% | 22.5% |
| Sep 2026 | 50.1% | 27.4% | 22.5% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.1% | 368K | 0% | 0 points | |
| 2, held 2nd | 27.4% | 201K | 0% | 0 points | |
| 3, held 3rd | 22.5% | 165K | 0% | 0 points |
Compare search popularity between Hansgrohe and its closest rivals
Every comparison with Hansgrohe
5 comparisons
How has branded search demand for Hansgrohe changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Hansgrohe worldwide fell from 201K to 165K.
- Across the 12 months ending September 2026, Hansgrohe’s estimated Share of Search among hand shower brands worldwide decreased from 24.7% to 22.5%.
- Across the 12 months ending September 2026, Hansgrohe’s estimated Share of Search among hand shower brands worldwide peaked at 28.6% in January 2026 and was lowest at 22.5% in August 2026.
How did search popularity change for hand shower brands worldwide in September 2026?
2 changes
Estimated monthly branded searches for Grohe worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.
Estimated monthly branded searches for Hansgrohe worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.
Where does Hansgrohe compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Shower brands | 3rd of 5 | 21.7% | Show ranking |
| Tapware brands | 3rd of 5 | 21.7% | Show ranking |
| Hand shower brands | 3rd of 3 | 22.5% | Shown above |
| Shower mixer brands | 2nd of 4 | 41.8% | Show ranking |
| Thermostatic shower brands | 2nd of 3 | 44.9% | Show ranking |
| Shower head brands | 2nd of 3 | 45% | Show ranking |
How is Hansgrohe measured?
Brandwave collects information about searches that people make online using Hansgrohe’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- hansgrohe
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