Brandwave

How popular isKo-fi in search?

In August 2026, there were an estimated 550K branded searches for Ko-fi worldwide which is up 22.2% over the last 11 months. Ko-fi holds 11.4% estimated Share of Search among creator membership platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Patreon84.8%
  2. Ko-fi11.4%
  3. Buy Me a Coffee3.4%
  4. Circle0.3%
  5. Memberful0.03%
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Which creator membership platforms compete with Ko-fi?

Ko-fi against creator membership platforms worldwide, by month

Share of Search by month for Patreon, Ko-fi, Buy Me a Coffee. The figures are in the table below the chart.

View monthly share of search table
MonthPatreonKo-fiBuy Me a CoffeeCircleMemberful
Oct 202585.3%11.5%2.8%0.42%0.06%
Nov 202585.3%11.5%2.8%0.39%0.05%
Dec 202585.4%11.5%2.8%0.32%0.06%
Jan 202685.3%11.5%2.8%0.37%0.05%
Feb 202685.3%11.5%2.8%0.4%0.06%
Mar 202685.3%11.5%2.8%0.34%0.05%
Apr 202683.2%13.7%2.7%0.39%0.05%
May 202685.4%11.5%2.8%0.31%0.04%
Jun 202685.8%11.5%2.3%0.31%0.04%
Jul 202683.2%13.7%2.7%0.35%0.04%
Aug 202684.8%11.4%3.4%0.3%0.03%
Sep 2026—————

  1. 1.Patreon

    84.8%

    Held 1st. 4.1M estimated branded searches, +22.1% vs prior month. Share +1.6 points.

  2. 2.Ko-fi

    11.4%

    Held 2nd. 550K estimated branded searches, 0% vs prior month. Share -2.3 points.

  3. 3.Buy Me a Coffee

    3.4%

    Held 3rd. 165K estimated branded searches, +50% vs prior month. Share +0.7 points.

  4. 4.Circle

    0.3%

    Held 4th. 14.4K estimated branded searches, +2.1% vs prior month. Share -0.1 points.

  5. 5.Memberful

    0.03%

    Held 5th. 1.3K estimated branded searches, -18.8% vs prior month. Share 0 points.

Compare search popularity between Ko-fi and its closest rivals

How has branded search demand for Ko-fi changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Ko-fi worldwide rose from 450K to 550K.
  • Across the 11 months ending August 2026, Ko-fi’s estimated Share of Search among creator membership platforms worldwide peaked at 13.7% in July 2026 and was lowest at 11.4% in August 2026.

How did search popularity change for creator membership platforms worldwide in August 2026?

  1. In August 2026, Patreon gained estimated Share of Search among creator membership platforms worldwide, from 83.2% to 84.8%.

  2. In August 2026, Buy Me a Coffee gained estimated Share of Search among creator membership platforms worldwide, from 2.7% to 3.4%.

  3. In August 2026, Ko-fi lost estimated Share of Search among creator membership platforms worldwide, from 13.7% to 11.4%.

  4. Estimated monthly branded searches for Memberful worldwide fell 45.8% over 11 measured months, from 2.4K to 1.3K in August 2026.

  5. Estimated monthly branded searches for Circle worldwide fell 13.3% over 11 measured months, from 16.6K to 14.4K in August 2026.

Where does Ko-fi compete?

Ko-fi is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Creator membership platforms2nd of 511.4%Shown above
Tipping platforms1st of 535.6%Show ranking
Creator media kit platforms1st of 568.7%Show ranking

How is Ko-fi measured?

Brandwave collects information about searches that people make online using Ko-fi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • ko-fi

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How the Brand Demand Index is measured

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