Brandwave

How popular isCircle in search?

In August 2026, there were an estimated 14.4K branded searches for Circle worldwide which is down 13.3% over the last 11 months. Circle holds 0.3% estimated Share of Search among creator membership platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Patreon84.8%
  2. Ko-fi11.4%
  3. Buy Me a Coffee3.4%
  4. Circle0.3%
  5. Memberful0.03%
Circle website (opens in a new tab)

Follow Circle and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which creator membership platforms compete with Circle?

Circle against creator membership platforms worldwide, by month

Share of Search by month for Patreon, Ko-fi, Buy Me a Coffee, Circle. The figures are in the table below the chart.

View monthly share of search table
MonthPatreonKo-fiBuy Me a CoffeeCircleMemberful
Oct 202585.3%11.5%2.8%0.42%0.06%
Nov 202585.3%11.5%2.8%0.39%0.05%
Dec 202585.4%11.5%2.8%0.32%0.06%
Jan 202685.3%11.5%2.8%0.37%0.05%
Feb 202685.3%11.5%2.8%0.4%0.06%
Mar 202685.3%11.5%2.8%0.34%0.05%
Apr 202683.2%13.7%2.7%0.39%0.05%
May 202685.4%11.5%2.8%0.31%0.04%
Jun 202685.8%11.5%2.3%0.31%0.04%
Jul 202683.2%13.7%2.7%0.35%0.04%
Aug 202684.8%11.4%3.4%0.3%0.03%
Sep 2026—————

  1. 1.Patreon

    84.8%

    Held 1st. 4.1M estimated branded searches, +22.1% vs prior month. Share +1.6 points.

  2. 2.Ko-fi

    11.4%

    Held 2nd. 550K estimated branded searches, 0% vs prior month. Share -2.3 points.

  3. 3.Buy Me a Coffee

    3.4%

    Held 3rd. 165K estimated branded searches, +50% vs prior month. Share +0.7 points.

  4. 4.Circle

    0.3%

    Held 4th. 14.4K estimated branded searches, +2.1% vs prior month. Share -0.1 points.

  5. 5.Memberful

    0.03%

    Held 5th. 1.3K estimated branded searches, -18.8% vs prior month. Share 0 points.

Compare search popularity between Circle and its closest rivals

How has branded search demand for Circle changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Circle worldwide fell from 16.6K to 14.4K.
  • Across the 11 months ending August 2026, Circle’s estimated Share of Search among creator membership platforms worldwide held steady, from 0.42% to 0.3%.

How did search popularity change for creator membership platforms worldwide in August 2026?

  1. In August 2026, Patreon gained estimated Share of Search among creator membership platforms worldwide, from 83.2% to 84.8%.

  2. In August 2026, Buy Me a Coffee gained estimated Share of Search among creator membership platforms worldwide, from 2.7% to 3.4%.

  3. In August 2026, Ko-fi lost estimated Share of Search among creator membership platforms worldwide, from 13.7% to 11.4%.

  4. Estimated monthly branded searches for Memberful worldwide fell 45.8% over 11 measured months, from 2.4K to 1.3K in August 2026.

  5. Estimated monthly branded searches for Circle worldwide fell 13.3% over 11 measured months, from 16.6K to 14.4K in August 2026.

Where does Circle compete?

Circle is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Creator membership platforms4th of 50.3%Shown above
Community platforms3rd of 59.2%Show ranking
Online community platforms3rd of 519%Show ranking
Customer community platforms1st of 562.1%Show ranking

How is Circle measured?

Brandwave collects information about searches that people make online using Circle’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • circle community
  • circle community platform
  • circle.so

Do you work for Circle? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Circle your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free