Brandwave

Circle vs Fourthwall:Which is more popular?

In September 2026, Fourthwall had more branded searches than Circle among creator membership platforms worldwide. Fourthwall had about 90,500 branded searches, while Circle had 3,600. Fourthwall made up 1.4% of all creator membership platform searches we track, and Circle accounted for 0.06%. When we asked ChatGPT and Google AI Overviews about creator membership platforms, Circle appeared in three of the five answers and Fourthwall in two. Circle was mentioned before Fourthwall in three out of four answers that named either.

Among creator membership platforms worldwide in September 2026

Who do people search for more?

Fourthwall, about 25 searches for every 1 for Circle

Fourthwall 90.5K searchesCircle 3.6K searches

Who does AI mention more?

Circle, mentioned in 3 of 5 answers, Fourthwall in 2

Circle in 3 of 5Fourthwall in 2 of 5

Who does AI recommend more?

Circle, named ahead of Fourthwall in 3 of 4 answers

Circle first in 3Fourthwall first in 1

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Top creator membership platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Circle was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Fourthwall was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Circle was listed before Fourthwall in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Patreon1st
  2. Circle2nd
  3. Ko-fi3rd
  4. Substack4th
  5. Mighty Networks5th
  6. Fourthwall6th
  7. Memberful7th
  8. Kajabi8th
  9. Buy Me a Coffee–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Patreon4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Substack3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ko-fi3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Circle3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Memberful3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fourthwall2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kajabi2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mighty Networks2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Buy Me a Coffee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about creator membership platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Circle or Fourthwall more popular in search?

This chart shows how often people search Google for Circle and Fourthwall by name. Each line represents a brand's share of searches for all nine creator membership platforms we track, month by month, from English-language searches worldwide.

Circle and Fourthwall among creator membership platforms worldwide, by month

Share of searches by month for Fourthwall, Circle. The figures are in the table below the chart.

View monthly share of searches table
MonthPatreonSubstackKo-fiBuy Me a CoffeeFourthwallKajabiMighty NetworksCircleMemberful
Oct 202561.8%23.2%8.3%2%1.4%2.5%0.61%0.12%0.04%
Nov 202561.9%23.3%8.3%2%1.4%2.5%0.5%0.1%0.04%
Dec 202558.9%27%7.9%1.9%1.3%2.4%0.48%0.08%0.04%
Jan 202658.8%27.1%7.9%1.9%1.3%2.4%0.48%0.08%0.03%
Feb 202658.3%26.9%7.8%1.9%1.6%2.9%0.47%0.09%0.04%
Mar 202657.4%26.4%7.7%1.9%4.2%1.9%0.38%0.08%0.03%
Apr 202654.6%30.5%9%1.8%1.5%2.2%0.44%0.09%0.03%
May 202659.3%27.1%8%2%1.3%2%0.32%0.06%0.03%
Jun 202659.5%27.8%8%1.6%1.1%1.6%0.32%0.06%0.03%
Jul 202654.6%30.9%9%1.8%1.5%1.8%0.36%0.06%0.03%
Aug 202655.7%31.5%7.5%2.2%1.2%1.5%0.25%0.06%0.02%
Sep 202651.4%35.3%8.4%1.7%1.4%1.4%0.28%0.06%0.02%

How has the Circle and Fourthwall comparison changed over the last 12 months?

3 findings

How did search popularity change for creator membership platforms worldwide in September 2026?

2 changes

  1. In September 2026, Fourthwall rose from 6th to 5th among creator membership platforms worldwide.

  2. Estimated monthly branded searches for Circle worldwide fell 45.5% over 12 measured months, from 6.6K to 3.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Circle’s and Fourthwall’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Circle

1 branded search term

  • circle.so

Fourthwall

1 branded search term

  • fourthwall

How the Brand Demand Index is measured

Other head-to-heads among creator membership platforms

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