Ko-fi vs Stan Store:Which is more popular by branded search?
In August 2026, Ko-fi had more branded searches than Stan Store among creator media kit platforms worldwide. Ko-fi was estimated to have 550K branded searches compared to Stan Store’s 152K, and held a 68.7% Share of Search versus Stan Store’s 19%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Ko-fi or Stan Store?
Compare the tools creators sell themselves with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ko-fi, Stan Store. The figures are in the table below the chart.
View monthly share of search table
| Month | Ko-fi | Stan Store | Fourthwall | Passionfroot | Hypefy |
|---|---|---|---|---|---|
| Oct 2025 | 63.7% | 25.3% | 10.5% | 0.27% | 0.34% |
| Nov 2025 | 63.8% | 25.1% | 10.5% | 0.27% | 0.34% |
| Dec 2025 | 64.3% | 24.5% | 10.6% | 0.34% | 0.27% |
| Jan 2026 | 63.7% | 25.2% | 10.5% | 0.34% | 0.22% |
| Feb 2026 | 62.3% | 24.6% | 12.5% | 0.33% | 0.26% |
| Mar 2026 | 51.3% | 20.1% | 28.1% | 0.27% | 0.22% |
| Apr 2026 | 66.3% | 22.2% | 10.9% | 0.35% | 0.23% |
| May 2026 | 66.2% | 22.2% | 10.9% | 0.43% | 0.35% |
| Jun 2026 | 70.5% | 19.4% | 9.5% | 0.37% | 0.31% |
| Jul 2026 | 68.5% | 19% | 11.3% | 0.82% | 0.36% |
| Aug 2026 | 68.7% | 19% | 11.3% | 0.67% | 0.24% |
| Sep 2026 | — | — | — | — | — |
How has the Ko-fi and Stan Store comparison changed over the last 12 months?
3 findings
- Ko-fi was ahead of Stan Store in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Ko-fi’s estimated Share of Search among creator media kit platforms worldwide moved from 63.7% to 68.7%, and its estimated monthly branded searches moved from 450K to 550K.
- Across the 11 months ending August 2026, Stan Store’s estimated Share of Search among creator media kit platforms worldwide moved from 25.3% to 19%, and its estimated monthly branded searches moved from 179K to 152K.
How did search popularity change for creator media kit platforms worldwide in August 2026?
2 changes

Estimated monthly branded searches for Ko-fi worldwide rose 22.2% over 11 measured months, from 450K to 550K in August 2026.
Estimated monthly branded searches for Stan Store worldwide fell 14.6% over 11 measured months, from 179K to 152K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Ko-fi’s and Stan Store’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ko-fi
1 branded search term
- ko-fi
Stan Store
15 branded search terms
- stan creator store
- stan link in bio
- Stan Store
- stan store app
- stan store free
- stan store free trial
- stan store link in bio
- stan store price
- stan store pricing
- stan store uk
- stan your creator store
- stan.store
- stanstore
- the stan store
- what is stan store

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.