Brandwave

How popular isSendOwl in search?

In August 2026, there were an estimated 3.6K branded searches for SendOwl worldwide which is down 55.6% over the last 11 months. SendOwl holds 0.28% estimated Share of Search among digital product sales platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Gumroad63.4%
  2. Payhip28.4%
  3. Lemon Squeezy7%
  4. Sellfy0.99%
  5. SendOwl0.28%
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Which digital product sales platforms compete with SendOwl?

SendOwl against digital product sales platforms worldwide, by month

Share of Search by month for Gumroad, Payhip, Lemon Squeezy, SendOwl. The figures are in the table below the chart.

View monthly share of search table
MonthGumroadPayhipLemon SqueezySellfySendOwl
Oct 202570.1%21%5.2%2.9%0.84%
Nov 202569.4%20.7%6.2%2.9%0.83%
Dec 202571.1%21.2%5.2%2%0.47%
Jan 202673.8%18.2%5.5%2.1%0.49%
Feb 202673.1%17.9%6.6%2.1%0.39%
Mar 202669.3%20.7%7.6%1.9%0.37%
Apr 202669.6%20.8%7.7%1.6%0.37%
May 202669.8%20.9%7.7%1.3%0.37%
Jun 202666.9%24.5%7.4%1%0.29%
Jul 202666.9%24.5%7.4%1%0.24%
Aug 202663.4%28.4%7%0.99%0.28%
Sep 2026—————

  1. 1.Gumroad

    63.4%

    Held 1st. 823K estimated branded searches, 0% vs prior month. Share -3.5 points.

  2. 2.Payhip

    28.4%

    Held 2nd. 368K estimated branded searches, +22.3% vs prior month. Share +3.9 points.

  3. 3.Lemon Squeezy

    7%

    Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share -0.4 points.

  4. 4.Sellfy

    0.99%

    Held 4th. 12.8K estimated branded searches, +1% vs prior month. Share 0 points.

  5. 5.SendOwl

    0.28%

    Held 5th. 3.6K estimated branded searches, +24.1% vs prior month. Share 0 points.

Compare search popularity between SendOwl and its closest rivals

How has branded search demand for SendOwl changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for SendOwl worldwide fell from 8.1K to 3.6K.
  • Across the 11 months ending August 2026, SendOwl’s estimated Share of Search among digital product sales platforms worldwide decreased from 0.84% to 0.28%.

How did search popularity change for digital product sales platforms worldwide in August 2026?

  1. In August 2026, Payhip gained estimated Share of Search among digital product sales platforms worldwide, from 24.5% to 28.4%.

  2. In August 2026, Gumroad lost estimated Share of Search among digital product sales platforms worldwide, from 66.9% to 63.4%.

  3. Estimated monthly branded searches for Lemon Squeezy worldwide rose 82.8% over 11 measured months, from 49.5K to 90.5K in August 2026.

  4. Estimated monthly branded searches for SendOwl worldwide fell 55.6% over 11 measured months, from 8.1K to 3.6K in August 2026.

  5. Estimated monthly branded searches for Sellfy worldwide fell 53.9% over 11 measured months, from 27.8K to 12.8K in August 2026.

How is SendOwl measured?

Brandwave collects information about searches that people make online using SendOwl’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • sendowl

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How the Brand Demand Index is measured

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