How popular isPayhip in search?
In August 2026, there were an estimated 368K branded searches for Payhip worldwide which is up 83.1% over the last 11 months. Payhip holds 28.4% estimated Share of Search among digital product sales platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Gumroad63.4%Payhip28.4%
Lemon Squeezy7%
Sellfy0.99%
SendOwl0.28%
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Which digital product sales platforms compete with Payhip?
Share of Search by month for Gumroad, Payhip, Lemon Squeezy. The figures are in the table below the chart.
View monthly share of search table
| Month | Gumroad | Payhip | Lemon Squeezy | Sellfy | SendOwl |
|---|---|---|---|---|---|
| Oct 2025 | 70.1% | 21% | 5.2% | 2.9% | 0.84% |
| Nov 2025 | 69.4% | 20.7% | 6.2% | 2.9% | 0.83% |
| Dec 2025 | 71.1% | 21.2% | 5.2% | 2% | 0.47% |
| Jan 2026 | 73.8% | 18.2% | 5.5% | 2.1% | 0.49% |
| Feb 2026 | 73.1% | 17.9% | 6.6% | 2.1% | 0.39% |
| Mar 2026 | 69.3% | 20.7% | 7.6% | 1.9% | 0.37% |
| Apr 2026 | 69.6% | 20.8% | 7.7% | 1.6% | 0.37% |
| May 2026 | 69.8% | 20.9% | 7.7% | 1.3% | 0.37% |
| Jun 2026 | 66.9% | 24.5% | 7.4% | 1% | 0.29% |
| Jul 2026 | 66.9% | 24.5% | 7.4% | 1% | 0.24% |
| Aug 2026 | 63.4% | 28.4% | 7% | 0.99% | 0.28% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 63.4% | 823K | 0% | -3.5 points | |
| 2, held 2nd | 28.4% | 368K | +22.3% | +3.9 points | |
| 3, held 3rd | 7% | 90.5K | 0% | -0.4 points | |
| 4, held 4th | 0.99% | 12.8K | +1% | 0 points | |
| 5, held 5th | 0.28% | 3.6K | +24.1% | 0 points |
1.
Gumroad63.4%
Held 1st. 823K estimated branded searches, 0% vs prior month. Share -3.5 points.
2.
28.4%
Held 2nd. 368K estimated branded searches, +22.3% vs prior month. Share +3.9 points.
7%
Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share -0.4 points.
4.
Sellfy0.99%
Held 4th. 12.8K estimated branded searches, +1% vs prior month. Share 0 points.
5.
SendOwl0.28%
Held 5th. 3.6K estimated branded searches, +24.1% vs prior month. Share 0 points.
Compare search popularity between Payhip and its closest rivals
Every comparison with Payhip
6 comparisons
How has branded search demand for Payhip changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Payhip worldwide rose from 201K to 368K.
- Across the 11 months ending August 2026, Payhip’s estimated Share of Search among digital product sales platforms worldwide increased from 21% to 28.4%.
- Across the 11 months ending August 2026, Payhip’s estimated Share of Search among digital product sales platforms worldwide peaked at 28.4% in August 2026 and was lowest at 17.9% in February 2026.
How did search popularity change for digital product sales platforms worldwide in August 2026?
5 changes
In August 2026, Payhip gained estimated Share of Search among digital product sales platforms worldwide, from 24.5% to 28.4%.
In August 2026, Gumroad lost estimated Share of Search among digital product sales platforms worldwide, from 66.9% to 63.4%.
Estimated monthly branded searches for Lemon Squeezy worldwide rose 82.8% over 11 measured months, from 49.5K to 90.5K in August 2026.
Estimated monthly branded searches for SendOwl worldwide fell 55.6% over 11 measured months, from 8.1K to 3.6K in August 2026.
Estimated monthly branded searches for Sellfy worldwide fell 53.9% over 11 measured months, from 27.8K to 12.8K in August 2026.
Where does Payhip compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Creator storefront platforms | 2nd of 5 | 22.8% | Show ranking |
| Digital product sales platforms | 2nd of 5 | 28.4% | Shown above |
How is Payhip measured?
Brandwave collects information about searches that people make online using Payhip’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- payhip
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Is Payhip your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.