Ko-fi vs Lemon Squeezy:Which is more popular?
In September 2026, Ko-fi had more branded searches than Lemon Squeezy among digital product sales platforms worldwide. Ko-fi had about 1.1 million branded searches, while Lemon Squeezy had 90,500. Ko-fi made up 46.4% of all digital product sales platform searches we track, and Lemon Squeezy accounted for 3.8%. When we asked ChatGPT and Google AI Overviews about digital product sales platforms, Lemon Squeezy appeared in two of the five answers and Ko-fi in none.
Who do people search for more?
Ko-fi, about 12 searches for every 1 for Lemon Squeezy
Who does AI mention more?
Lemon Squeezy, mentioned in 2 of 5 answers, Ko-fi in 0
Who does AI recommend more?
Lemon Squeezy, the only one of the two named
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Top digital product sales platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Lemon Squeezy was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ko-fi did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Payhip1st
Gumroad2nd
Sellfy3rd
Stan Store4th
Lemon Squeezy5th
Ko-fi–
Podia–
SendOwl–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Gumroad5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Payhip5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Stan Store2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lemon Squeezy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sellfy2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ko-fi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Podia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
SendOwl0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about digital product sales platforms
5 answers
Asked ChatGPT
“Which digital product sales platform should I use?”
Asked ChatGPT
“What are the best digital product sales platforms?”
Asked ChatGPT
“What's the best digital product sales platform for a creator selling downloads?”
Searched Google, AI Overview
“digital product sales platforms”
Searched Google, AI Overview
“sell digital downloads”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Ko-fi or Lemon Squeezy more popular in search?
This chart shows how often people search Google for Ko-fi and Lemon Squeezy by name. Each line represents a brand's share of searches for all eight digital product sales platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Ko-fi, Lemon Squeezy. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ko-fi | Gumroad | Payhip | Stan Store | Lemon Squeezy | Podia | Sellfy | SendOwl |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.1% | 32.2% | 9.6% | 8.1% | 2.4% | 2.9% | 1.3% | 0.39% |
| Nov 2025 | 42.9% | 32.1% | 9.6% | 8.1% | 2.9% | 2.9% | 1.3% | 0.39% |
| Dec 2025 | 39.7% | 36.3% | 10.8% | 7.2% | 2.7% | 2.2% | 0.98% | 0.24% |
| Jan 2026 | 40.4% | 36.7% | 9% | 7.6% | 2.7% | 2.2% | 1% | 0.24% |
| Feb 2026 | 40.1% | 36.7% | 9% | 7.6% | 3.3% | 2.2% | 0.99% | 0.2% |
| Mar 2026 | 43.3% | 32.4% | 9.7% | 8.1% | 3.6% | 1.9% | 0.87% | 0.17% |
| Apr 2026 | 43.9% | 32.8% | 9.8% | 7% | 3.6% | 2% | 0.72% | 0.18% |
| May 2026 | 43.9% | 32.9% | 9.8% | 7.1% | 3.6% | 2% | 0.59% | 0.18% |
| Jun 2026 | 43.6% | 32.6% | 11.9% | 5.7% | 3.6% | 2% | 0.48% | 0.14% |
| Jul 2026 | 43.6% | 32.6% | 11.9% | 5.7% | 3.6% | 2% | 0.48% | 0.11% |
| Aug 2026 | 42.5% | 31.8% | 14.2% | 5.6% | 3.5% | 1.9% | 0.47% | 0.14% |
| Sep 2026 | 46.4% | 28.4% | 12.7% | 6.1% | 3.8% | 2.1% | 0.42% | 0.12% |
How has the Ko-fi and Lemon Squeezy comparison changed over the last 12 months?
3 findings
- Ko-fi was ahead of Lemon Squeezy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ko-fi’s share of searches among digital product sales platforms worldwide moved from 43.1% to 46.4%, and its estimated monthly branded searches moved from 900K to 1.1M.
- Across the 12 months ending September 2026, Lemon Squeezy’s share of searches among digital product sales platforms worldwide moved from 2.4% to 3.8%, and its estimated monthly branded searches moved from 49.5K to 90.5K.
How did search popularity change for digital product sales platforms worldwide in September 2026?
2 changes

In September 2026, Ko-fi gained share of searches among digital product sales platforms worldwide, from 42.5% to 46.4%.

Estimated monthly branded searches for Lemon Squeezy worldwide rose 82.8% over 12 measured months, from 49.5K to 90.5K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Ko-fi’s and Lemon Squeezy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ko-fi
2 branded search terms
- ko-fi
- kofi
Lemon Squeezy
1 branded search term
- lemon squeezy
Other head-to-heads among digital product sales platforms

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