Creator media kit platforms:Which brands are most popular in search?
In August 2026, Ko-fi was the most searched among creator media kit platforms worldwide, with an estimated 550K branded searches and 68.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Ko-fi68.7%Stan Store19%
Fourthwall11.3%
Passionfroot0.67%
Hypefy0.24%
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Share of SearchLeaderboard
Compare the tools creators sell themselves with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ko-fi, Stan Store, Fourthwall. The figures are in the table below the chart.
View monthly share of search table
| Month | Ko-fi | Stan Store | Fourthwall | Passionfroot | Hypefy |
|---|---|---|---|---|---|
| Oct 2025 | 63.7% | 25.3% | 10.5% | 0.27% | 0.34% |
| Nov 2025 | 63.8% | 25.1% | 10.5% | 0.27% | 0.34% |
| Dec 2025 | 64.3% | 24.5% | 10.6% | 0.34% | 0.27% |
| Jan 2026 | 63.7% | 25.2% | 10.5% | 0.34% | 0.22% |
| Feb 2026 | 62.3% | 24.6% | 12.5% | 0.33% | 0.26% |
| Mar 2026 | 51.3% | 20.1% | 28.1% | 0.27% | 0.22% |
| Apr 2026 | 66.3% | 22.2% | 10.9% | 0.35% | 0.23% |
| May 2026 | 66.2% | 22.2% | 10.9% | 0.43% | 0.35% |
| Jun 2026 | 70.5% | 19.4% | 9.5% | 0.37% | 0.31% |
| Jul 2026 | 68.5% | 19% | 11.3% | 0.82% | 0.36% |
| Aug 2026 | 68.7% | 19% | 11.3% | 0.67% | 0.24% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68.7% | 550K | 0% | +0.2 points | |
| 2, held 2nd | 19% | 152K | -0.31% | 0 points | |
| 3, held 3rd | 11.3% | 90.5K | 0% | 0 points | |
| 4, held 4th | 0.67% | 5.4K | -18.2% | -0.1 points | |
| 5, held 5th | 0.24% | 1.9K | -34.5% | -0.1 points |
1.
Ko-fi68.7%
Held 1st. 550K estimated branded searches, 0% vs prior month. Share +0.2 points.
19%
Held 2nd. 152K estimated branded searches, -0.31% vs prior month. Share 0 points.
11.3%
Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
0.67%
Held 4th. 5.4K estimated branded searches, -18.2% vs prior month. Share -0.1 points.
5.
Hypefy0.24%
Held 5th. 1.9K estimated branded searches, -34.5% vs prior month. Share -0.1 points.
Compare search popularity between leading brands
Which brand is most popular in search among creator media kit platforms worldwide?
5 brands
In August 2026, Ko-fi was the most searched among creator media kit platforms worldwide, with an estimated 550K branded searches and 68.7% estimated Share of Search within this set. Stan Store is in 2nd place, 49.7 percentage points behind at 19% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 63.7% → 68.7% | 70.5%Jun 2026 | 51.3%Mar 2026 | 1st | |
| 25.3% → 19% | 25.3%Oct 2025 | 19%Jul 2026 | 2nd | |
| 10.5% → 11.3% | 28.1%Mar 2026 | 9.5%Jun 2026 | 3rd | |
| 0.27% → 0.67% | 0.82%Jul 2026 | 0.27%Oct 2025 | 5th → 4th | |
| 0.34% → 0.24% | 0.36%Jul 2026 | 0.22%Jan 2026 | 4th → 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Ko-fi’s estimated Share of Search among creator media kit platforms worldwide increased from 63.7% to 68.7%.
- Across the 11 months ending August 2026, Stan Store’s estimated Share of Search among creator media kit platforms worldwide decreased from 25.3% to 19%.
- Across the 11 months ending August 2026, Fourthwall’s estimated Share of Search among creator media kit platforms worldwide increased from 10.5% to 11.3%.
- Across the 11 months ending August 2026, Ko-fi’s estimated Share of Search among creator media kit platforms worldwide peaked at 70.5% in June 2026 and was lowest at 51.3% in March 2026.
- Across the 11 months ending August 2026, Stan Store’s estimated Share of Search among creator media kit platforms worldwide peaked at 25.3% in October 2025 and was lowest at 19% in July 2026.
- Across the 11 months ending August 2026, Fourthwall’s estimated Share of Search among creator media kit platforms worldwide peaked at 28.1% in March 2026 and was lowest at 9.5% in June 2026.
- Across the 11 months ending August 2026, Passionfroot rose from 5th to 4th among creator media kit platforms worldwide.
- Across the 11 months ending August 2026, Hypefy fell from 4th to 5th among creator media kit platforms worldwide.
How did search popularity change for creator media kit platforms worldwide in August 2026?
5 changes

Estimated monthly branded searches for Passionfroot worldwide rose 184.2% over 11 measured months, from 1.9K to 5.4K in August 2026.

Estimated monthly branded searches for Fourthwall worldwide rose 22.3% over 11 measured months, from 74K to 90.5K in August 2026.

Estimated monthly branded searches for Ko-fi worldwide rose 22.2% over 11 measured months, from 450K to 550K in August 2026.

Estimated monthly branded searches for Hypefy worldwide fell 20.8% over 11 measured months, from 2.4K to 1.9K in August 2026.
Estimated monthly branded searches for Stan Store worldwide fell 14.6% over 11 measured months, from 179K to 152K in August 2026.

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