Ko-fi vs Passionfroot:Which is more popular by branded search?
In August 2026, Ko-fi had more branded searches than Passionfroot among creator media kit platforms worldwide. Ko-fi was estimated to have 550K branded searches compared to Passionfroot’s 5.4K, and held a 68.7% Share of Search versus Passionfroot’s 0.67%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Ko-fi or Passionfroot?
Compare the tools creators sell themselves with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ko-fi, Passionfroot. The figures are in the table below the chart.
View monthly share of search table
| Month | Ko-fi | Stan Store | Fourthwall | Passionfroot | Hypefy |
|---|---|---|---|---|---|
| Oct 2025 | 63.7% | 25.3% | 10.5% | 0.27% | 0.34% |
| Nov 2025 | 63.8% | 25.1% | 10.5% | 0.27% | 0.34% |
| Dec 2025 | 64.3% | 24.5% | 10.6% | 0.34% | 0.27% |
| Jan 2026 | 63.7% | 25.2% | 10.5% | 0.34% | 0.22% |
| Feb 2026 | 62.3% | 24.6% | 12.5% | 0.33% | 0.26% |
| Mar 2026 | 51.3% | 20.1% | 28.1% | 0.27% | 0.22% |
| Apr 2026 | 66.3% | 22.2% | 10.9% | 0.35% | 0.23% |
| May 2026 | 66.2% | 22.2% | 10.9% | 0.43% | 0.35% |
| Jun 2026 | 70.5% | 19.4% | 9.5% | 0.37% | 0.31% |
| Jul 2026 | 68.5% | 19% | 11.3% | 0.82% | 0.36% |
| Aug 2026 | 68.7% | 19% | 11.3% | 0.67% | 0.24% |
| Sep 2026 | — | — | — | — | — |
How has the Ko-fi and Passionfroot comparison changed over the last 12 months?
3 findings
- Ko-fi was ahead of Passionfroot in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Ko-fi’s estimated Share of Search among creator media kit platforms worldwide moved from 63.7% to 68.7%, and its estimated monthly branded searches moved from 450K to 550K.
- Across the 11 months ending August 2026, Passionfroot’s estimated Share of Search among creator media kit platforms worldwide moved from 0.27% to 0.67%, and its estimated monthly branded searches moved from 1.9K to 5.4K.
How did search popularity change for creator media kit platforms worldwide in August 2026?
2 changes
Estimated monthly branded searches for Passionfroot worldwide rose 184.2% over 11 measured months, from 1.9K to 5.4K in August 2026.
Estimated monthly branded searches for Ko-fi worldwide rose 22.2% over 11 measured months, from 450K to 550K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Ko-fi’s and Passionfroot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ko-fi
1 branded search term
- ko-fi
Passionfroot
1 branded search term
- passionfroot
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.