Brandwave

How popular isHypefy in search?

In August 2026, there were an estimated 1.9K branded searches for Hypefy worldwide which is down 20.8% over the last 11 months. Hypefy holds 5.5% estimated Share of Search among creator payment platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. JoinBrands70.9%
  2. Passionfroot15.6%
  3. Popular Pays6.9%
  4. Hypefy5.5%
  5. Glewee1.1%
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Which creator payment platforms compete with Hypefy?

Hypefy against creator payment platforms worldwide, by month

Share of Search by month for JoinBrands, Passionfroot, Popular Pays, Hypefy. The figures are in the table below the chart.

View monthly share of search table
MonthJoinBrandsPassionfrootPopular PaysHypefyGlewee
Oct 202561.2%9.3%14.2%11.8%3.5%
Nov 202561.1%9.3%14.3%11.8%3.5%
Dec 202565.2%12.1%9.5%9.5%3.6%
Jan 202669.4%10.5%10.5%6.9%2.6%
Feb 202666.8%10.2%12.4%8.1%2.5%
Mar 202669.1%10.3%10.3%8.5%1.7%
Apr 202670.3%10.5%10.5%6.9%1.7%
May 202667.6%12.5%8.4%10.1%1.4%
Jun 202670.9%10.4%8.6%8.6%1.4%
Jul 202666.7%17.9%6.5%7.9%1.1%
Aug 202670.9%15.6%6.9%5.5%1.1%
Sep 2026—————
  1. 1.JoinBrands

    70.9%

    Held 1st. 24.6K estimated branded searches, 0% vs prior month. Share +4.2 points.

  2. Held 2nd. 5.4K estimated branded searches, -18.2% vs prior month. Share -2.3 points.

  3. Moved from 4th to 3rd. 2.4K estimated branded searches, 0% vs prior month. Share +0.4 points.

  4. 4.Hypefy

    5.5%

    Moved from 3rd to 4th. 1.9K estimated branded searches, -34.5% vs prior month. Share -2.4 points.

  5. 5.Glewee

    1.1%

    Held 5th. 390 estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare search popularity between Hypefy and its closest rivals

How has branded search demand for Hypefy changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Hypefy worldwide fell from 2.4K to 1.9K.
  • Across the 11 months ending August 2026, Hypefy’s estimated Share of Search among creator payment platforms worldwide decreased from 11.8% to 5.5%.
  • Across the 11 months ending August 2026, Hypefy’s estimated Share of Search among creator payment platforms worldwide peaked at 11.8% in November 2025 and was lowest at 5.5% in August 2026.
  • Across the 11 months ending August 2026, Hypefy fell from 3rd to 4th among creator payment platforms worldwide.

How did search popularity change for creator payment platforms worldwide in August 2026?

  1. In August 2026, JoinBrands gained estimated Share of Search among creator payment platforms worldwide, from 66.7% to 70.9%.

  2. In August 2026, Hypefy lost estimated Share of Search among creator payment platforms worldwide, from 7.9% to 5.5%.

  3. In August 2026, Passionfroot lost estimated Share of Search among creator payment platforms worldwide, from 17.9% to 15.6%.

  4. In August 2026, Popular Pays rose from 4th to 3rd among creator payment platforms worldwide.

  5. Estimated monthly branded searches for Glewee worldwide fell 45.8% over 11 measured months, from 720 to 390 in August 2026.

Where does Hypefy compete?

Hypefy is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Creator media kit platforms5th of 50.14%Show ranking
Creator payment platforms4th of 55.5%Shown above

How is Hypefy measured?

Brandwave collects information about searches that people make online using Hypefy’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • hypefy

Do you work for Hypefy? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Hypefy your brand?

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