How popular isKastKing?
In September 2026, people searched for KastKing by name about 60,500 times worldwide, a 22.2% increase from the previous year. These searches made up 6.7% of all global tackle bag brand searches, placing KastKing fourth out of six brands. When we asked both ChatGPT and Google AI Overviews about tackle bag brands, KastKing appeared in all answers and was the second most recommended of the six.
KastKing is the fourth most searched of 6 competitors and the second most recommended in AI answers.
ShimanoShare of searches 40.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
PlanoShare of searches 33.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
DaiwaShare of searches 15%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th- KastKingShare of searches 6.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
- Wild RiverShare of searches 3.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
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Top tackle bag brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, KastKing appeared in all five answers. KastKing is the second most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Plano1st
- KastKing2nd
- Wild River3rd
- Evolution Fishing3rd
- Daiwa5th
- Shimano–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Plano5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- KastKing5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Daiwa2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Wild River2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Evolution Fishing2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Shimano0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about tackle bag brands
5 answers
Asked ChatGPT
“Which tackle bag brand should I buy?”
Asked ChatGPT
“What are the best tackle bag brands?”
Asked ChatGPT
“What's the best tackle bag brand for fishing trips?”
Searched Google, AI Overview
“fishing tackle bag”
Searched Google, AI Overview
“tackle bags”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which tackle bag brands compete with KastKing?
Share of searches by month for Shimano, Plano, Daiwa, KastKing, Wild River. The figures are in the table below the chart.
View monthly share of searches table
| Month | Shimano | Plano | Daiwa | KastKing | Wild River | Evolution Fishing |
|---|---|---|---|---|---|---|
| Oct 2025 | 41.9% | 34.3% | 15.4% | 5.6% | 2.5% | 0.22% |
| Nov 2025 | 37.1% | 37.1% | 16.6% | 6.1% | 2.7% | 0.3% |
| Dec 2025 | 39.8% | 32.5% | 17.8% | 6.5% | 2.9% | 0.38% |
| Jan 2026 | 40.2% | 32.9% | 18% | 5.4% | 3% | 0.48% |
| Feb 2026 | 40% | 32.7% | 17.9% | 6.6% | 2.4% | 0.48% |
| Mar 2026 | 40.4% | 33.1% | 14.8% | 8.1% | 3% | 0.59% |
| Apr 2026 | 45.1% | 30.1% | 13.5% | 7.4% | 3.3% | 0.54% |
| May 2026 | 43.1% | 28.8% | 15.8% | 7.1% | 4.7% | 0.52% |
| Jun 2026 | 37.2% | 30.4% | 13.6% | 9.1% | 9.1% | 0.44% |
| Jul 2026 | 38.2% | 25.6% | 14% | 7.7% | 14% | 0.46% |
| Aug 2026 | 37.8% | 30.9% | 13.9% | 7.6% | 9.3% | 0.45% |
| Sep 2026 | 40.8% | 33.4% | 15% | 6.7% | 3.7% | 0.4% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.8% | 368K | 0% | +3 points | |
| 2, held 2nd | 33.4% | 301K | 0% | +2.5 points | |
| 3, held 3rd | 15% | 135K | 0% | +1.1 points | |
| 4, moved from 5th to 4th | 6.7% | 60.5K | -18.2% | -0.9 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 3.7% | 33.1K | -63.4% | -5.6 pointsmoved from 4th to 5th | |
| 6, held 6th | 0.4% | 3.6K | -18.2% | -0.1 points |
1.
Shimano40.8%
Held 1st. 368K estimated branded searches, 0% vs prior month. Share +3 points.
2.
Plano33.4%
Held 2nd. 301K estimated branded searches, 0% vs prior month. Share +2.5 points.
3.
Daiwa15%
Held 3rd. 135K estimated branded searches, 0% vs prior month. Share +1.1 points.
4.KastKing
6.7%
Moved from 5th to 4th. 60.5K estimated branded searches, -18.2% vs prior month. Share -0.9 points.
3.7%
Moved from 4th to 5th. 33.1K estimated branded searches, -63.4% vs prior month. Share -5.6 points.
0.4%
Held 6th. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.1 points.
Compare popularity between KastKing and its closest rivals
Every comparison with KastKing
8 comparisons
How has branded search demand for KastKing changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for KastKing worldwide rose from 49.5K to 60.5K.
- Across the 12 months ending September 2026, KastKing’s share of searches among tackle bag brands worldwide increased from 5.6% to 6.7%.
- Across the 12 months ending September 2026, KastKing’s share of searches among tackle bag brands worldwide peaked at 9.1% in June 2026 and was lowest at 5.4% in January 2026.
How did search popularity change for tackle bag brands worldwide in September 2026?
6 changes
In September 2026, Shimano gained share of searches among tackle bag brands worldwide, from 37.8% to 40.8%.
In September 2026, Plano gained share of searches among tackle bag brands worldwide, from 30.9% to 33.4%.
In September 2026, Daiwa gained share of searches among tackle bag brands worldwide, from 13.9% to 15%.
In September 2026, Wild River lost share of searches among tackle bag brands worldwide, from 9.3% to 3.7%.
In September 2026, KastKing lost share of searches among tackle bag brands worldwide, from 7.6% to 6.7%.
Estimated monthly branded searches for Evolution Fishing worldwide rose 89.5% over 12 measured months, from 1.9K to 3.6K in September 2026.
How are KastKing’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using KastKing’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- kastking
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Where does KastKing compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Tackle box brands | 5th of 7 | 5.2% | Show ranking |
| Tackle bag brands | 4th of 6 | 6.7% | Shown above |
Is KastKing your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.