Brandwave

How popular isDaiwa in search?

In September 2026, there were an estimated 135K branded searches for Daiwa worldwide which held steady over the last 12 months. Daiwa holds 16.8% estimated Share of Search among tackle bag brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Shimano45.8%
  2. Plano37.4%
  3. Daiwa16.8%
Daiwa website (opens in a new tab)

Follow Daiwa and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which tackle bag brands compete with Daiwa?

Daiwa against tackle bag brands worldwide, by month

Share of Search by month for Shimano, Plano, Daiwa. The figures are in the table below the chart.

View monthly share of search table
MonthShimanoPlanoDaiwa
Oct 202545.8%37.4%16.8%
Nov 202540.8%40.8%18.3%
Dec 202544.1%36.1%19.8%
Jan 202644.1%36.1%19.8%
Feb 202644.1%36.1%19.8%
Mar 202645.8%37.4%16.8%
Apr 202650.8%34%15.2%
May 202649.1%32.9%18%
Jun 202645.8%37.4%16.8%
Jul 202649.1%32.8%18%
Aug 202645.8%37.4%16.8%
Sep 202645.8%37.4%16.8%
  1. 1.Shimano

    45.8%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Plano

    37.4%

    Held 2nd. 301K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Daiwa

    16.8%

    Held 3rd. 135K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Daiwa and its closest rivals

How has branded search demand for Daiwa changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Daiwa worldwide held steady at 135K.
  • Across the 12 months ending September 2026, Daiwa’s estimated Share of Search among tackle bag brands worldwide peaked at 19.8% in December 2025 and was lowest at 15.2% in April 2026.

How did search popularity change for tackle bag brands worldwide in September 2026?

Nothing among tackle bag brands moved beyond provider rounding in September 2026.

Where does Daiwa compete?

Daiwa is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Tackle box brands4th of 612.3%Show ranking
Tackle bag brands3rd of 316.8%Shown above
Fishing tackle brands2nd of 818.8%Show ranking
Fishing reel brands2nd of 620.9%Show ranking
Spinning reels brands2nd of 523.6%Show ranking
Fishing rod brands1st of 539.2%Show ranking

How is Daiwa measured?

Brandwave collects information about searches that people make online using Daiwa’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • daiwa

Do you work for Daiwa? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Daiwa your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.