Brandwave

How popular isHonda Power Equipment in search?

In September 2026, there were an estimated 262K branded searches for Honda Power Equipment worldwide which is up 13.2% over the last 12 months. Honda Power Equipment holds 2.8% estimated Share of Search among push mower brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Milwaukee44%
  2. Husqvarna24.1%
  3. John Deere24.1%
  4. Toro2.9%
  5. Honda Power Equipment2.8%
  6. Greenworks2.2%

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Which push mower brands compete with Honda Power Equipment?

Honda Power Equipment against push mower brands worldwide, by month

Share of Search by month for Milwaukee, Husqvarna, John Deere, Toro, Honda Power Equipment, Greenworks. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeHusqvarnaJohn DeereToroHonda Power EquipmentGreenworks
Oct 202547.4%25.8%21.2%1.8%2.3%1.6%
Nov 202550%22.3%22.3%1.3%2.4%1.7%
Dec 202552%19.1%23.2%1%2.9%1.7%
Jan 202644.3%24.2%24.2%1.4%4.2%1.8%
Feb 202644.5%24.3%24.3%1.5%3.8%1.5%
Mar 202640.9%27.2%22.3%3.8%3.8%2%
Apr 202637.5%30.8%20.5%5.2%3.8%2.3%
May 202637.4%30.6%20.4%5.2%3.7%2.8%
Jun 202640.5%27%22.1%4%3.3%3%
Jul 202643.2%23.6%23.6%4.1%2.9%2.6%
Aug 202643.1%23.6%23.6%4.1%3%2.6%
Sep 202644%24.1%24.1%2.9%2.8%2.2%
  1. Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +0.9 points.

  2. 2.Husqvarna

    24.1%

    Held 2nd. 1M estimated branded searches, 0% vs prior month. Share +0.5 points.

  3. 3.John Deere

    24.1%

    Held 3rd. 1M estimated branded searches, 0% vs prior month. Share +0.5 points.

  4. 4.Toro

    2.9%

    Held 4th. 122K estimated branded searches, -30.1% vs prior month. Share -1.2 points.

  5. Held 5th. 115K estimated branded searches, -10.1% vs prior month. Share -0.2 points.

  6. Held 6th. 90.5K estimated branded searches, -17.7% vs prior month. Share -0.4 points.

Compare search popularity between Honda Power Equipment and its closest rivals

How has branded search demand for Honda Power Equipment changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Honda Power Equipment worldwide rose from 232K to 262K.
  • Across the 12 months ending September 2026, Honda Power Equipment’s estimated Share of Search among push mower brands worldwide increased from 2.3% to 2.8%.
  • Across the 12 months ending September 2026, Honda Power Equipment’s estimated Share of Search among push mower brands worldwide peaked at 4.2% in January 2026 and was lowest at 2.3% in October 2025.
  • Across the 12 months ending September 2026, Honda Power Equipment fell from 4th to 5th among push mower brands worldwide.

How did search popularity change for push mower brands worldwide in September 2026?

  1. In September 2026, Milwaukee gained estimated Share of Search among push mower brands worldwide, from 43.1% to 44%.

  2. In September 2026, Toro lost estimated Share of Search among push mower brands worldwide, from 4.1% to 2.9%.

  3. Greenworks’ estimated Share of Search among push mower brands worldwide has lost ground for 3 months in a row, from 3% to 2.2% in September 2026.

  4. Estimated monthly branded searches for Husqvarna worldwide fell 18% over 12 measured months, from 1.2M to 1M in September 2026.

Where does Honda Power Equipment compete?

Honda Power Equipment is ranked in 11 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Power washer brands6th of 82.5%Show ranking
Push mower brands5th of 62.8%Shown above
Plate compactor brands4th of 62.2%Show ranking
Garden machinery brands5th of 62.7%Show ranking
Riding lawn mower brands6th of 73.3%Show ranking
Lawn mower brands4th of 63.7%Show ranking
Walk behind mower brands4th of 54.6%Show ranking
Snow blower brands3rd of 65.6%Show ranking
Portable generator brands2nd of 517.4%Show ranking
Inverter generator brands2nd of 626.8%Show ranking
Generator accessories1st of 634.1%Show ranking

How is Honda Power Equipment measured?

Brandwave collects information about searches that people make online using Honda Power Equipment’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

9 branded search terms

  • honda generator
  • honda inverter generator
  • honda lawn mower
  • honda mower
  • honda plate compactor
  • honda power equipment
  • honda pressure washer
  • honda push mower
  • honda snow blower

How the Brand Demand Index is measured

Who owns Honda Power Equipment?

Honda Power Equipment is owned by Honda. Brandwave also tracks Honda, owned by the same company, worldwide.

Do you work for Honda Power Equipment? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Honda Power Equipment your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.