How popular isGilbert in search?
In August 2026, there were an estimated 5.4K branded searches for Gilbert worldwide which is down 18.2% over the last 11 months. Gilbert holds 7.8% estimated Share of Search among rugby balls worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Canterbury48.1%
Steeden26.3%- Webb Ellis17.6%
Gilbert7.8%- Summit0.13%
- Rhino Water Tanks0.04%
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Which rugby balls compete with Gilbert?
Share of Search by month for Canterbury, Steeden, Webb Ellis, Gilbert. The figures are in the table below the chart.
View monthly share of search table
| Month | Canterbury | Steeden | Webb Ellis | Gilbert | Summit | Rhino Water Tanks |
|---|---|---|---|---|---|---|
| Oct 2025 | 54.1% | 24.2% | 10.8% | 10.8% | 0.11% | 0.02% |
| Nov 2025 | 30.1% | 36.8% | 16.5% | 16.5% | 0.1% | 0.06% |
| Dec 2025 | 13.8% | 20.6% | 56.4% | 9.2% | 0.04% | 0.03% |
| Jan 2026 | 26.9% | 40.3% | 18% | 14.7% | 0.11% | 0.05% |
| Feb 2026 | 26.1% | 39% | 17.4% | 17.4% | 0.11% | 0.03% |
| Mar 2026 | 26% | 38.9% | 17.4% | 17.4% | 0.15% | 0.04% |
| Apr 2026 | 28.6% | 42.8% | 15.6% | 12.8% | 0.21% | 0.05% |
| May 2026 | 32.9% | 32.9% | 22% | 12% | 0.13% | 0.02% |
| Jun 2026 | 37.5% | 37.5% | 13.7% | 11.2% | 0.14% | 0.02% |
| Jul 2026 | 42.4% | 34.5% | 12.6% | 10.3% | 0.13% | 0.04% |
| Aug 2026 | 48.1% | 26.3% | 17.6% | 7.8% | 0.13% | 0.04% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.1% | 33.1K | +49.1% | +5.7 points | |
| 2, held 2nd | 26.3% | 18.1K | 0% | -8.2 points | |
| 3, held 3rd | 17.6% | 12.1K | +83.3% | +5 points | |
| 4, held 4th | 7.8% | 5.4K | 0% | -2.5 points | |
| 5, held 5th | 0.13% | 90 | +28.6% | 0 points | |
| 6, held 6th | 0.04% | 30 | +50% | 0 points |
48.1%
Held 1st. 33.1K estimated branded searches, +49.1% vs prior month. Share +5.7 points.
2.
Steeden26.3%
Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share -8.2 points.
17.6%
Held 3rd. 12.1K estimated branded searches, +83.3% vs prior month. Share +5 points.
4.
Gilbert7.8%
Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share -2.5 points.
5.Summit
0.13%
Held 5th. 90 estimated branded searches, +28.6% vs prior month. Share 0 points.
0.04%
Held 6th. 30 estimated branded searches, +50% vs prior month. Share 0 points.
Compare search popularity between Gilbert and its closest rivals
How has branded search demand for Gilbert changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Gilbert worldwide fell from 6.6K to 5.4K.
- Across the 11 months ending August 2026, Gilbert’s estimated Share of Search among rugby balls worldwide decreased from 10.8% to 7.8%.
- Across the 11 months ending August 2026, Gilbert’s estimated Share of Search among rugby balls worldwide peaked at 17.4% in March 2026 and was lowest at 7.8% in August 2026.
- Across the 11 months ending August 2026, Gilbert fell from 3rd to 4th among rugby balls worldwide.
How did search popularity change for rugby balls worldwide in August 2026?
6 changes
In August 2026, Canterbury gained estimated Share of Search among rugby balls worldwide, from 42.4% to 48.1%.
In August 2026, Webb Ellis gained estimated Share of Search among rugby balls worldwide, from 12.6% to 17.6%.

In August 2026, Steeden lost estimated Share of Search among rugby balls worldwide, from 34.5% to 26.3%.

In August 2026, Gilbert lost estimated Share of Search among rugby balls worldwide, from 10.3% to 7.8%.
Estimated monthly branded searches for Rhino Water Tanks worldwide rose 200% over 11 measured months, from 10 to 30 in August 2026.
Estimated monthly branded searches for Summit worldwide rose 28.6% over 11 measured months, from 70 to 90 in August 2026.
Where does Gilbert compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Rugby mouthguards | 6th of 6 | 1% | Show ranking |
| Rugby balls | 4th of 6 | 7.8% | Shown above |
| Rugby headguards | 3rd of 6 | 10.4% | Show ranking |
| Netballs | 3rd of 6 | 12.2% | Show ranking |
How is Gilbert measured?
Brandwave collects information about searches that people make online using Gilbert’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- gilbert rugby
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Is Gilbert your brand?
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