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Rugby headguards:Which brands are most popular in search?

In August 2026, Canterbury was the most searched among rugby headguards worldwide, with an estimated 33.1K branded searches and 64% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Canterbury64%
  2. Webb Ellis23.4%
  3. Gilbert10.4%
  4. Optimum1.7%
  5. N-Pro0.33%
  6. Rhino Water Tanks0.06%

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Share of SearchLeaderboard

Compare the rugby headguards people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among rugby headguards worldwide, by month

Share of Search by month for Canterbury, Webb Ellis, Gilbert. The figures are in the table below the chart.

View monthly share of search table
MonthCanterburyWebb EllisGilbertOptimumN-ProRhino Water Tanks
Oct 202569.8%13.9%13.9%1.9%0.44%0.02%
Nov 202546.3%25.3%25.3%2.3%0.66%0.09%
Dec 202517.1%70%11.4%1.2%0.24%0.03%
Jan 202643.5%29%23.7%3.2%0.61%0.09%
Feb 202641%27.3%27.3%3.6%0.7%0.04%
Mar 202640.9%27.4%27.4%3.4%0.88%0.07%
Apr 202648%26.2%21.4%3.5%0.83%0.08%
May 202647.8%31.9%17.4%2.3%0.55%0.03%
Jun 202658.1%21.2%17.3%2.8%0.55%0.03%
Jul 202663%18.7%15.3%2.5%0.4%0.06%
Aug 202664%23.4%10.4%1.7%0.33%0.06%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Canterbury

    64%

    Held 1st. 33.1K estimated branded searches, +49.1% vs prior month. Share +1.1 points.

  2. 2.Webb Ellis

    23.4%

    Held 2nd. 12.1K estimated branded searches, +83.3% vs prior month. Share +4.7 points.

  3. 3.Gilbert

    10.4%

    Held 3rd. 5.4K estimated branded searches, 0% vs prior month. Share -4.9 points.

  4. 4.Optimum

    1.7%

    Held 4th. 880 estimated branded searches, 0% vs prior month. Share -0.8 points.

  5. 5.N-Pro

    0.33%

    Held 5th. 170 estimated branded searches, +21.4% vs prior month. Share -0.1 points.

  6. 6.Rhino Water Tanks

    0.06%

    Held 6th. 30 estimated branded searches, +50% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among rugby headguards worldwide?

In August 2026, Canterbury was the most searched among rugby headguards worldwide, with an estimated 33.1K branded searches and 64% estimated Share of Search within this set. Webb Ellis is in 2nd place, 40.6 percentage points behind at 23.4% Share of Search.

Global rugby headguards, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Canterbury69.8% → 64%69.8%Oct 202517.1%Dec 20251st
Webb Ellis13.9% → 23.4%70%Dec 202513.9%Oct 20253rd → 2nd
Gilbert13.9% → 10.4%27.4%Mar 202610.4%Aug 20262nd → 3rd
Optimum1.9% → 1.7%3.6%Feb 20261.2%Dec 20254th
N-Pro0.44% → 0.33%0.88%Mar 20260.24%Dec 20255th
Rhino Water Tanks0.02% → 0.06%0.09%Nov 20250.02%Oct 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Canterbury’s estimated Share of Search among rugby headguards worldwide decreased from 69.8% to 64%.
  • Across the 11 months ending August 2026, Webb Ellis’ estimated Share of Search among rugby headguards worldwide increased from 13.9% to 23.4%.
  • Across the 11 months ending August 2026, Gilbert’s estimated Share of Search among rugby headguards worldwide decreased from 13.9% to 10.4%.
  • Across the 11 months ending August 2026, Canterbury’s estimated Share of Search among rugby headguards worldwide peaked at 69.8% in October 2025 and was lowest at 17.1% in December 2025.
  • Across the 11 months ending August 2026, Webb Ellis’ estimated Share of Search among rugby headguards worldwide peaked at 70% in December 2025 and was lowest at 13.9% in October 2025.
  • Across the 11 months ending August 2026, Gilbert’s estimated Share of Search among rugby headguards worldwide peaked at 27.4% in March 2026 and was lowest at 10.4% in August 2026.
  • Across the 11 months ending August 2026, Optimum’s estimated Share of Search among rugby headguards worldwide peaked at 3.6% in February 2026 and was lowest at 1.2% in December 2025.
  • Across the 11 months ending August 2026, Webb Ellis rose from 3rd to 2nd among rugby headguards worldwide.
  • Across the 11 months ending August 2026, Gilbert fell from 2nd to 3rd among rugby headguards worldwide.
  • Across the 11 months ending August 2026, Optimum, N-Pro and Rhino Water Tanks held steady: their estimated Share of Search among rugby headguards worldwide each moved less than 0.5 percentage points.

How did search popularity change for rugby headguards worldwide in August 2026?

  1. In August 2026, Webb Ellis gained estimated Share of Search among rugby headguards worldwide, from 18.7% to 23.4%.

  2. In August 2026, Canterbury gained estimated Share of Search among rugby headguards worldwide, from 63% to 64%.

  3. In August 2026, Gilbert lost estimated Share of Search among rugby headguards worldwide, from 15.3% to 10.4%.

  4. In August 2026, Optimum lost estimated Share of Search among rugby headguards worldwide, from 2.5% to 1.7%.

  5. Estimated monthly branded searches for Rhino Water Tanks worldwide rose 200% over 11 measured months, from 10 to 30 in August 2026.

  6. Estimated monthly branded searches for N-Pro worldwide fell 19% over 11 measured months, from 210 to 170 in August 2026.

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