How popular isFitbod?
In September 2026, people searched for Fitbod by name about 22,200 times worldwide, about the same as the previous year. These searches made up 0.66% of all global fitness app searches, placing Fitbod fifth out of seven apps. When we asked both ChatGPT and Google AI Overviews about fitness apps, Fitbod appeared in two of the five answers and was the fourth most recommended of the seven.
Fitbod is the fifth most searched of 7 competitors and the fourth most recommended in AI answers.
StravaShare of searches 66.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
PelotonShare of searches 16.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
MyFitnessPalShare of searches 11%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
Les MillsShare of searches 3.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
FitbodShare of searches 0.66%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
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Top fitness apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Fitbod was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Fitbod is the fourth most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Nike Training Club1st
FitOn2nd- Strava3rd
- Fitbod4th
- Peloton5th
- MyFitnessPal6th
- Les Mills–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Nike Training Club4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Strava3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- FitOn3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Peloton2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Fitbod2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- MyFitnessPal1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Les Mills0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about fitness apps
5 answers
Asked ChatGPT
“Which fitness app should I use?”
Asked ChatGPT
“What are the best fitness apps?”
Asked ChatGPT
“What's the best fitness app for daily workouts?”
Searched Google, AI Overview
“fitness apps”
Searched Google, AI Overview
“workout tracking app”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which fitness apps compete with Fitbod?
Share of searches by month for Strava, Peloton, MyFitnessPal, Les Mills, Fitbod. The figures are in the table below the chart.
View monthly share of searches table
| Month | Strava | Peloton | MyFitnessPal | Les Mills | Fitbod | FitOn | Nike Training Club |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 53.1% | 24.3% | 15.9% | 3.9% | 0.64% | 0.96% | 1.2% |
| Nov 2025 | 55% | 25.2% | 13.5% | 3.3% | 0.81% | 0.99% | 1.2% |
| Dec 2025 | 56.5% | 26% | 11.4% | 3.4% | 0.84% | 0.84% | 1% |
| Jan 2026 | 50.1% | 23.1% | 18.4% | 4.5% | 1.1% | 1.1% | 1.7% |
| Feb 2026 | 57.8% | 21.8% | 14.2% | 3.5% | 0.86% | 0.86% | 1% |
| Mar 2026 | 60.6% | 18.5% | 14.9% | 3.7% | 0.73% | 0.73% | 0.9% |
| Apr 2026 | 61% | 18.7% | 15% | 3% | 0.74% | 0.74% | 0.9% |
| May 2026 | 62.7% | 19.2% | 12.6% | 3.1% | 0.76% | 0.76% | 0.93% |
| Jun 2026 | 66.2% | 16.6% | 10.9% | 4% | 0.8% | 0.66% | 0.8% |
| Jul 2026 | 62.1% | 19.1% | 12.5% | 3.7% | 0.92% | 0.75% | 0.92% |
| Aug 2026 | 66.7% | 16.7% | 11% | 3.3% | 0.81% | 0.66% | 0.81% |
| Sep 2026 | 66.9% | 16.8% | 11% | 3.3% | 0.66% | 0.66% | 0.66% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 66.9% | 2.2M | 0% | +0.2 points | |
| 2, held 2nd | 16.8% | 562K | 0% | 0 points | |
| 3, held 3rd | 11% | 368K | 0% | 0 points | |
| 4, held 4th | 3.3% | 110K | 0% | 0 points | |
| 5, held 5th | 0.66% | 22.2K | -18.1% | -0.1 points | |
| 6, moved from 7th to 6th | 0.66% | 22.2K | 0% | 0 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 0.66% | 22.2K | -18.1% | -0.1 pointsmoved from 6th to 7th |
1.
Strava66.9%
Held 1st. 2.2M estimated branded searches, 0% vs prior month. Share +0.2 points.
2.
Peloton16.8%
Held 2nd. 562K estimated branded searches, 0% vs prior month. Share 0 points.
11%
Held 3rd. 368K estimated branded searches, 0% vs prior month. Share 0 points.
3.3%
Held 4th. 110K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Fitbod0.66%
Held 5th. 22.2K estimated branded searches, -18.1% vs prior month. Share -0.1 points.
6.
FitOn0.66%
Moved from 7th to 6th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.
0.66%
Moved from 6th to 7th. 22.2K estimated branded searches, -18.1% vs prior month. Share -0.1 points.
Compare popularity between Fitbod and its closest rivals
Every comparison with Fitbod
14 comparisons
How has branded search demand for Fitbod changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Fitbod worldwide held steady at 22.2K.
- Across the 12 months ending September 2026, Fitbod rose from 7th to 5th among fitness apps worldwide.
How did search popularity change for fitness apps worldwide in September 2026?
6 changes
In September 2026, FitOn rose from 7th to 6th among fitness apps worldwide.
In September 2026, Nike Training Club fell from 6th to 7th among fitness apps worldwide.
Estimated monthly branded searches for Strava worldwide rose 22.4% over 12 measured months, from 1.8M to 2.2M in September 2026.
Estimated monthly branded searches for MyFitnessPal worldwide fell 33.1% over 12 measured months, from 550K to 368K in September 2026.
Estimated monthly branded searches for Peloton worldwide fell 32.9% over 12 measured months, from 838K to 562K in September 2026.
Estimated monthly branded searches for Les Mills worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.
How are Fitbod’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Fitbod’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- fitbod
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Where does Fitbod compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Fitness apps | 5th of 7 | 0.66% | Shown above |
| Workout apps | 6th of 8 | 0.72% | Show ranking |
| Strength training apps | 3rd of 7 | 11.5% | Show ranking |
Is Fitbod your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.