Fitbod vs Peloton:Which is searched more?
In August 2026, Fitbod had more branded searches than Peloton among workout apps worldwide. Fitbod was estimated to have 27.1K branded searches compared to Peloton’s 12.1K, and held a 1.2% Share of Search versus Peloton’s 0.52%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Fitbod or Peloton?
Compare the apps people follow workouts in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Fitbod, Peloton. The figures are in the table below the chart.
View monthly share of search table
| Month | Fitbod | Peloton |
|---|---|---|
| Oct 2025 | 0.94% | 0.63% |
| Nov 2025 | 1.4% | 0.75% |
| Dec 2025 | 1.4% | 0.92% |
| Jan 2026 | 1.7% | 0.91% |
| Feb 2026 | 1.4% | 0.93% |
| Mar 2026 | 1.2% | 0.51% |
| Apr 2026 | 1.2% | 0.51% |
| May 2026 | 1.2% | 0.51% |
| Jun 2026 | 1.2% | 0.52% |
| Jul 2026 | 1.4% | 0.62% |
| Aug 2026 | 1.2% | 0.52% |
| Sep 2026 | — | — |
How has the Fitbod and Peloton comparison changed over the last 12 months?
3 findings
- Fitbod was ahead of Peloton in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fitbod’s estimated Share of Search among workout apps worldwide moved from 0.94% to 1.2%, and its estimated monthly branded searches moved from 22.2K to 27.1K.
- Across the 11 months ending August 2026, Peloton’s estimated Share of Search among workout apps worldwide moved from 0.63% to 0.52%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
How did search popularity change for workout apps worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using Fitbod’s and Peloton’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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