Brandwave

How popular isECHO in search?

In September 2026, there were an estimated 17.7K branded searches for ECHO worldwide which held steady over the last 12 months. ECHO holds 0.7% estimated Share of Search among edger brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Stihl50.3%
  2. Husqvarna47.3%
  3. Troy-Bilt1.3%
  4. ECHO0.7%
  5. Sun Joe0.47%
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Which edger brands compete with ECHO?

ECHO against edger brands worldwide, by month

Share of Search by month for Stihl, Husqvarna, ECHO. The figures are in the table below the chart.

View monthly share of search table
MonthStihlHusqvarnaTroy-BiltECHOSun Joe
Oct 202546.5%51.6%0.94%0.63%0.34%
Nov 202552%45.8%1%0.83%0.37%
Dec 202555.7%42.7%0.77%0.51%0.34%
Jan 202650.5%47.8%1.1%0.39%0.32%
Feb 202649.7%48.7%0.88%0.39%0.32%
Mar 202649.5%48.3%1.3%0.48%0.48%
Apr 202645.2%52.3%1.4%0.52%0.52%
May 202644.2%53.4%1.4%0.43%0.53%
Jun 202649.1%48.3%1.6%0.48%0.48%
Jul 202649.1%48.1%1.6%0.58%0.58%
Aug 202650%47.3%1.6%0.57%0.57%
Sep 202650.3%47.3%1.3%0.7%0.47%

  1. 1.Stihl

    50.3%

    Held 1st. 1.1M estimated branded searches, +0.7% vs prior month. Share +0.3 points.

  2. 2.Husqvarna

    47.3%

    Held 2nd. 1M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Troy-Bilt

    1.3%

    Held 3rd. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.3 points.

  4. 4.ECHO

    0.7%

    Held 4th. 14.8K estimated branded searches, +22.3% vs prior month. Share +0.1 points.

  5. 5.Sun Joe

    0.47%

    Held 5th. 9.9K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

Compare search popularity between ECHO and its closest rivals

Every comparison with ECHO

How has branded search demand for ECHO changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for ECHO worldwide held steady, from 17.2K to 17.7K.
  • Across the 12 months ending September 2026, ECHO’s estimated Share of Search among edger brands worldwide held steady, from 0.63% to 0.7%.

How did search popularity change for edger brands worldwide in September 2026?

  1. Husqvarna’s estimated Share of Search among edger brands worldwide has lost ground for 3 months in a row, from 48.3% to 47.3% in September 2026.

  2. Estimated monthly branded searches for Sun Joe worldwide rose 22.2% over 12 measured months, from 8.1K to 9.9K in September 2026.

  3. Estimated monthly branded searches for Troy-Bilt worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.

Where does ECHO compete?

ECHO is ranked in 15 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Leaf blower brands6th of 60.27%Show ranking
Grass trimmer brands7th of 80.29%Show ranking
Cut off saw brands6th of 70.32%Show ranking
Chainsaw bars6th of 60.37%Show ranking
Chainsaw chain brands6th of 60.37%Show ranking
Chainsaw and outdoor power brands6th of 60.38%Show ranking
Backpack sprayer brands6th of 60.45%Show ranking
Earth auger brands5th of 50.53%Show ranking
Lawn edger brands6th of 60.64%Show ranking
Power broom brands4th of 40.67%Show ranking
Edger brands4th of 50.7%Shown above
Backpack blower brands3rd of 30.71%Show ranking
Brush blade brands3rd of 30.71%Show ranking
Post hole digger brands3rd of 30.75%Show ranking
Brush cutter brands4th of 50.27%Show ranking

How is ECHO measured?

Brandwave collects information about searches that people make online using ECHO’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • echo blower
  • echo brush cutter

Do you work for ECHO? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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