Brandwave

Post hole digger brands:Which are searched most?

In September 2026, Stihl was the most searched among post hole digger brands worldwide, with an estimated 1.1M branded searches and 52.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Stihl52.8%
  2. Makita46.6%
  3. ECHO0.69%

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Share of SearchLeaderboard

Compare the post hole digger brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among post hole digger brands worldwide, by month

Share of Search by month for Stihl, Makita. The figures are in the table below the chart.

View monthly share of search table
MonthStihlMakitaECHO
Oct 202544.7%54.7%0.58%
Nov 202544.6%54.7%0.69%
Dec 202547.9%51.7%0.43%
Jan 202652.1%47.5%0.39%
Feb 202651.9%47.7%0.4%
Mar 202653.4%46.1%0.48%
Apr 202658.9%40.5%0.61%
May 202657.8%41.7%0.51%
Jun 202657.8%41.7%0.51%
Jul 202658.4%41%0.61%
Aug 202653.7%45.7%0.56%
Sep 202652.8%46.6%0.69%

This month’s ranking, September 2026

  1. 1.Stihl

    52.8%

    Held 1st. 1.1M estimated branded searches, -2.5% vs prior month. Share -1 points.

  2. 2.Makita

    46.6%

    Held 2nd. 1M estimated branded searches, +1.1% vs prior month. Share +0.8 points.

  3. 3.ECHO

    0.69%

    Held 3rd. 14.8K estimated branded searches, +22.3% vs prior month. Share +0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among post hole digger brands worldwide?

In September 2026, Stihl was the most searched among post hole digger brands worldwide, with an estimated 1.1M branded searches and 52.8% estimated Share of Search within this set. Makita is in 2nd place, 6.2 percentage points behind at 46.6% Share of Search.

Global post hole digger brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Stihl44.7% → 52.8%58.9%Apr 202644.6%Nov 20252nd → 1st
Makita54.7% → 46.6%54.7%Oct 202540.5%Apr 20261st → 2nd
ECHO0.58% → 0.69%0.69%Nov 20250.39%Jan 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Stihl’s estimated Share of Search among post hole digger brands worldwide increased from 44.7% to 52.8%.
  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among post hole digger brands worldwide decreased from 54.7% to 46.6%.
  • Across the 12 months ending September 2026, Stihl’s estimated Share of Search among post hole digger brands worldwide peaked at 58.9% in April 2026 and was lowest at 44.6% in November 2025.
  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among post hole digger brands worldwide peaked at 54.7% in October 2025 and was lowest at 40.5% in April 2026.
  • Across the 12 months ending September 2026, Stihl rose from 2nd to 1st among post hole digger brands worldwide.
  • Across the 12 months ending September 2026, Makita fell from 1st to 2nd among post hole digger brands worldwide.
  • Across the 12 months ending September 2026, ECHO held steady: its estimated Share of Search among post hole digger brands worldwide moved less than 0.5 percentage points.

How did search popularity change for post hole digger brands worldwide in September 2026?

  1. In September 2026, Makita gained estimated Share of Search among post hole digger brands worldwide, from 45.7% to 46.6%.

  2. In September 2026, Stihl lost estimated Share of Search among post hole digger brands worldwide, from 53.7% to 52.8%.

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