How popular isDigitalOcean in search?
In September 2026, there were an estimated 552K branded searches for DigitalOcean worldwide which is up 21.8% over the last 12 months. DigitalOcean holds <0.01% estimated Share of Search among cloud computing platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Google Cloud41.6%
Amazon Web Services35.3%Microsoft Azure19.2%
Oracle Cloud3.9%
DigitalOcean<0.01%
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Which cloud computing platforms compete with DigitalOcean?
Share of Search by month for Google Cloud, Amazon Web Services, Microsoft Azure, Oracle Cloud, DigitalOcean. The figures are in the table below the chart.
View monthly share of search table
| Month | Google Cloud | Amazon Web Services | Microsoft Azure | Oracle Cloud | DigitalOcean |
|---|---|---|---|---|---|
| Oct 2025 | 21.8% | 58.9% | 17.6% | 1.6% | <0.01% |
| Nov 2025 | 36.7% | 36.3% | 24.3% | 2.7% | <0.01% |
| Dec 2025 | 41.4% | 33.4% | 22.2% | 3% | <0.01% |
| Jan 2026 | 39.1% | 31.6% | 25.9% | 3.5% | <0.01% |
| Feb 2026 | 42.9% | 32.1% | 21.4% | 3.5% | <0.01% |
| Mar 2026 | 42.2% | 32.1% | 21.5% | 4.3% | <0.01% |
| Apr 2026 | 45.3% | 30.4% | 20.2% | 4.1% | <0.01% |
| May 2026 | 43.2% | 31.5% | 21% | 4.2% | 0% |
| Jun 2026 | 44.9% | 31% | 20.7% | 3.4% | 0% |
| Jul 2026 | 42.5% | 32.4% | 21.6% | 3.6% | <0.01% |
| Aug 2026 | 44.6% | 30.8% | 20.5% | 4.1% | 0% |
| Sep 2026 | 41.6% | 35.3% | 19.2% | 3.9% | <0.01% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 41.6% | 2.6M | -0.32% | -3 points | |
| 2, held 2nd | 35.3% | 2.2M | +22.4% | +4.5 points | |
| 3, held 3rd | 19.2% | 1.2M | 0% | -1.3 points | |
| 4, held 4th | 3.9% | 246K | 0% | -0.3 points | |
| 5, held 5th | <0.01% | 10 | — | 0 points |
41.6%
Held 1st. 2.6M estimated branded searches, -0.32% vs prior month. Share -3 points.
35.3%
Held 2nd. 2.2M estimated branded searches, +22.4% vs prior month. Share +4.5 points.
19.2%
Held 3rd. 1.2M estimated branded searches, 0% vs prior month. Share -1.3 points.
3.9%
Held 4th. 246K estimated branded searches, 0% vs prior month. Share -0.3 points.
<0.01%
Held 5th. 10 estimated branded searches, — vs prior month. Share 0 points.
Compare search popularity between DigitalOcean and its closest rivals
Every comparison with DigitalOcean
4 comparisons
How has branded search demand for DigitalOcean changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for DigitalOcean worldwide rose from 453K to 552K.
- Across the 12 months ending September 2026, DigitalOcean’s estimated Share of Search among cloud computing platforms worldwide held steady at <0.01%.
How did search popularity change for cloud computing platforms worldwide in September 2026?
4 changes
In September 2026, Amazon Web Services gained estimated Share of Search among cloud computing platforms worldwide, from 30.8% to 35.3%.
In September 2026, Google Cloud lost estimated Share of Search among cloud computing platforms worldwide, from 44.6% to 41.6%.
In September 2026, Microsoft Azure lost estimated Share of Search among cloud computing platforms worldwide, from 20.5% to 19.2%.
Estimated monthly branded searches for Oracle Cloud worldwide rose 49.1% over 12 measured months, from 165K to 246K in September 2026.
Where does DigitalOcean compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Cloud object storage providers | 3rd of 5 | 7.9% | Show ranking |
| Cloud computing platforms | 5th of 5 | <0.01% | Shown above |
| Cloud hosting platforms | 5th of 5 | <0.01% | Show ranking |
| VPS hosting providers | 5th of 5 | <0.01% | Show ranking |
How is DigitalOcean measured?
Brandwave collects information about searches that people make online using DigitalOcean’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- cloud storage digitalocean
- digitalocean
- digitalocean app
- digitalocean cloud storage
- digitalocean object storage
- digitalocean spaces
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Is DigitalOcean your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.