DigitalOcean vs Vultr:Which is more popular by branded search?
In August 2026, DigitalOcean had more branded searches than Vultr among VPS hosting providers worldwide. DigitalOcean was estimated to have 457K branded searches compared to Vultr’s 135K, and held a 35.1% Share of Search versus Vultr’s 10.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, DigitalOcean or Vultr?
Compare the providers that rent virtual servers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for DigitalOcean, Vultr. The figures are in the table below the chart.
View monthly share of search table
| Month | DigitalOcean | Hetzner | OVHcloud | Vultr | Linode |
|---|---|---|---|---|---|
| Oct 2025 | 41.7% | 27.6% | 12.4% | 10.1% | 8.3% |
| Nov 2025 | 42.3% | 28% | 12.6% | 10.2% | 6.9% |
| Dec 2025 | 42.3% | 28% | 12.6% | 10.2% | 6.9% |
| Jan 2026 | 38% | 30.7% | 13.8% | 11.3% | 6.2% |
| Feb 2026 | 37.6% | 37.2% | 13.6% | 7.5% | 4.1% |
| Mar 2026 | 38.2% | 37.8% | 11.3% | 9.3% | 3.4% |
| Apr 2026 | 34.2% | 41.4% | 12.4% | 8.3% | 3.7% |
| May 2026 | 38.2% | 37.8% | 11.3% | 9.3% | 3.4% |
| Jun 2026 | 32.6% | 39.4% | 11.8% | 11.8% | 4.3% |
| Jul 2026 | 36% | 35.5% | 13% | 10.7% | 4.8% |
| Aug 2026 | 35.1% | 34.5% | 15.4% | 10.4% | 4.6% |
| Sep 2026 | — | — | — | — | — |
How has the DigitalOcean and Vultr comparison changed over the last 12 months?
3 findings
- DigitalOcean was ahead of Vultr in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, DigitalOcean’s estimated Share of Search among VPS hosting providers worldwide moved from 41.7% to 35.1%, and its estimated monthly branded searches moved from 455K to 457K.
- Across the 11 months ending August 2026, Vultr’s estimated Share of Search among VPS hosting providers worldwide moved from 10.1% to 10.4%, and its estimated monthly branded searches moved from 110K to 135K.
How did search popularity change for VPS hosting providers worldwide in August 2026?
2 changes
In August 2026, DigitalOcean lost estimated Share of Search among VPS hosting providers worldwide, from 36% to 35.1%.
Estimated monthly branded searches for Vultr worldwide rose 22.7% over 11 measured months, from 110K to 135K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using DigitalOcean’s and Vultr’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
DigitalOcean
7 branded search terms
- cloud storage digitalocean
- digitalocean
- digitalocean app
- digitalocean cloud storage
- digitalocean com
- digitalocean object storage
- digitalocean spaces
Vultr
1 branded search term
- vultr
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.