How popular isClarks in search?
In August 2026, there were an estimated 1.8M branded searches for Clarks worldwide which is up 22% over the last 11 months. Clarks holds 4.3% estimated Share of Search among kids shoe brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which kids shoe brands compete with Clarks?
Share of Search by month for Adidas, Nike, Clarks. The figures are in the table below the chart.
View monthly share of search table
| Month | Adidas | Nike | Clarks | Tarte | Bobux |
|---|---|---|---|---|---|
| Oct 2025 | 42.7% | 52.4% | 3.9% | 0.95% | 0.13% |
| Nov 2025 | 43.2% | 52.8% | 3.2% | 0.78% | 0.09% |
| Dec 2025 | 43.2% | 52.7% | 3.2% | 0.78% | 0.09% |
| Jan 2026 | 38.3% | 57.5% | 3.5% | 0.69% | 0.09% |
| Feb 2026 | 43% | 52.9% | 3.2% | 0.78% | 0.11% |
| Mar 2026 | 43.3% | 52.8% | 3.2% | 0.64% | 0.1% |
| Apr 2026 | 42.8% | 52.6% | 3.9% | 0.52% | 0.13% |
| May 2026 | 47.4% | 47.4% | 3.5% | 1.6% | 0.12% |
| Jun 2026 | 47.9% | 47.9% | 3.5% | 0.58% | 0.1% |
| Jul 2026 | 47.9% | 47.9% | 3.5% | 0.58% | 0.1% |
| Aug 2026 | 47.5% | 47.5% | 4.3% | 0.57% | 0.09% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.5% | 20.4M | 0% | -0.4 points | |
| 2, held 2nd | 47.5% | 20.4M | 0% | -0.4 points | |
| 3, held 3rd | 4.3% | 1.8M | +22% | +0.7 points | |
| 4, held 4th | 0.57% | 246K | 0% | 0 points | |
| 5, held 5th | 0.09% | 40.5K | 0% | 0 points |
1.
Adidas
47.5%
Held 1st. 20.4M estimated branded searches, 0% vs prior month. Share -0.4 points.
2.
Nike47.5%
Held 2nd. 20.4M estimated branded searches, 0% vs prior month. Share -0.4 points.
3.
Clarks4.3%
Held 3rd. 1.8M estimated branded searches, +22% vs prior month. Share +0.7 points.
4.
Tarte0.57%
Held 4th. 246K estimated branded searches, 0% vs prior month. Share 0 points.
5.Bobux
0.09%
Held 5th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Clarks and its closest rivals
How has branded search demand for Clarks changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Clarks worldwide rose from 1.5M to 1.8M.
- Across the 11 months ending August 2026, Clarks’ estimated Share of Search among kids shoe brands worldwide peaked at 4.3% in August 2026 and was lowest at 3.2% in February 2026.
How did search popularity change for kids shoe brands worldwide in August 2026?
4 changes
In August 2026, Clarks gained estimated Share of Search among kids shoe brands worldwide, from 3.5% to 4.3%.
Estimated monthly branded searches for Adidas worldwide rose 22.9% over 11 measured months, from 16.6M to 20.4M in August 2026.
Estimated monthly branded searches for Tarte worldwide fell 33.2% over 11 measured months, from 368K to 246K in August 2026.
Estimated monthly branded searches for Bobux worldwide fell 18.2% over 11 measured months, from 49.5K to 40.5K in August 2026.
How is Clarks measured?
Brandwave collects information about searches that people make online using Clarks’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- clarks
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Is Clarks your brand?
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