Brandwave

Blundstone vs Clarks:Which is searched more?

In September 2026, Clarks had more branded searches than Blundstone among dress boots brands worldwide. Clarks was estimated to have 1.5M branded searches compared to Blundstone’s 450K, and held a 12.8% Share of Search versus Blundstone’s 3.8%. These are worldwide searches for English-language branded terms.

Share of Search among dress boots brands worldwide in September 2026Which is more popular in search, Blundstone or Clarks?
Blundstone3.8%450K searches
vs
Clarks12.8%1.5M searches

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Which is more popular in search, Blundstone or Clarks?

Compare the dress boots brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Blundstone and Clarks among dress boots brands worldwide, by month

Share of Search by month for Clarks, Blundstone. The figures are in the table below the chart.

View monthly share of search table
MonthUGGTimberlandClarksAriatRed WingBlundstoneSorel
Oct 202553.5%19.6%8.8%3.9%8.8%3.9%1.4%
Nov 202560.6%18.3%6.7%3.7%5.5%3.7%1.6%
Dec 202559.4%17.9%6.6%4.4%6.6%3.6%1.6%
Jan 202647.7%21.4%9.6%4.3%11.7%3.5%1.9%
Feb 202643.3%23.7%12.9%5.8%8.7%3.9%1.7%
Mar 202629.1%19.4%15.9%7.1%23.8%3.2%1.4%
Apr 202625.5%25.5%20.9%9.4%13.9%3.4%1.5%
May 202631.8%26%21.3%9.5%6.4%3.5%1.6%
Jun 202629.4%24.1%24.1%10.8%7.2%3.2%1.2%
Jul 202632.6%26.7%21.9%8%6.6%2.9%1.3%
Aug 202642.2%23.1%18.9%6.9%4.6%3.1%1.1%
Sep 202652.3%19.1%12.8%5.8%4.7%3.8%1.4%

How has the Blundstone and Clarks comparison changed over the last 12 months?

  • Clarks was ahead of Blundstone in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Blundstone’s estimated Share of Search among dress boots brands worldwide moved from 3.9% to 3.8%, and its estimated monthly branded searches moved from 673K to 450K.
  • Across the 12 months ending September 2026, Clarks’ estimated Share of Search among dress boots brands worldwide moved from 8.8% to 12.8%, and its estimated monthly branded searches held steady at 1.5M.

How did search popularity change for dress boots brands worldwide in September 2026?

  1. In September 2026, Blundstone gained estimated Share of Search among dress boots brands worldwide, from 3.1% to 3.8%.

  2. In September 2026, Clarks lost estimated Share of Search among dress boots brands worldwide, from 18.9% to 12.8%.

Other head-to-heads among dress boots brands

How each brand is measured

Brandwave collects information about searches that people make online using Blundstone’s and Clarks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blundstone

1 branded search term

  • blundstone

Clarks

1 branded search term

  • clarks

How the Brand Demand Index is measured

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