Brandwave

How popular isBeurer in search?

In September 2026, there were an estimated 74K branded searches for Beurer worldwide which is down 18.2% over the last 12 months. Beurer holds 13.3% estimated Share of Search among bathroom scale brands worldwide and is ranked 3rd of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Omron37%
  2. Withings24.3%
  3. Beurer13.3%
  4. Renpho9.4%
  5. Salter8.2%
  6. Tanita6.4%
  7. Etekcity1.3%
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Which bathroom scale brands compete with Beurer?

Beurer against bathroom scale brands worldwide, by month

Share of Search by month for Omron, Withings, Beurer, Renpho, Salter, Tanita. The figures are in the table below the chart.

View monthly share of search table
MonthOmronWithingsBeurerRenphoSalterTanitaEtekcity
Oct 202540.6%21.8%14.6%7%7.3%7%1.7%
Nov 202535%28.1%15.4%7.4%6.5%6.1%1.6%
Dec 202536.3%24%16%9.6%6.7%5.2%2.1%
Jan 202634.1%27.3%14.9%8.7%6.7%5.9%2.4%
Feb 202639.1%25.7%14.1%6.8%7.1%5.5%1.7%
Mar 202639.7%26.2%11.7%6.9%7.2%6.8%1.5%
Apr 202642.1%22.7%12.4%7.3%7.6%6.2%1.6%
May 202636.4%23.9%13.1%9.3%8.1%7.6%1.7%
Jun 202635.9%28.9%13%7.6%7%6.2%1.4%
Jul 202637.8%25%13.7%8%7.5%6.6%1.4%
Aug 202635.1%28.2%12.6%8.9%7.8%6.1%1.3%
Sep 202637%24.3%13.3%9.4%8.2%6.4%1.3%

  1. 1.Omron

    37%

    Held 1st. 205K estimated branded searches, 0% vs prior month. Share +1.9 points.

  2. 2.Withings

    24.3%

    Held 2nd. 135K estimated branded searches, -18.2% vs prior month. Share -3.8 points.

  3. 3.Beurer

    13.3%

    Held 3rd. 74K estimated branded searches, 0% vs prior month. Share +0.7 points.

  4. 4.Renpho

    9.4%

    Held 4th. 52.4K estimated branded searches, 0% vs prior month. Share +0.5 points.

  5. 5.Salter

    8.2%

    Held 5th. 45.5K estimated branded searches, 0% vs prior month. Share +0.4 points.

  6. 6.Tanita

    6.4%

    Held 6th. 35.5K estimated branded searches, -1.4% vs prior month. Share +0.3 points.

  7. 7.Etekcity

    1.3%

    Held 7th. 7.3K estimated branded searches, -3.2% vs prior month. Share 0 points.

Compare search popularity between Beurer and its closest rivals

Every comparison with Beurer

How has branded search demand for Beurer changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Beurer worldwide fell from 90.5K to 74K.
  • Across the 12 months ending September 2026, Beurer’s estimated Share of Search among bathroom scale brands worldwide decreased from 14.6% to 13.3%.
  • Across the 12 months ending September 2026, Beurer’s estimated Share of Search among bathroom scale brands worldwide peaked at 16% in December 2025 and was lowest at 11.7% in March 2026.

How did search popularity change for bathroom scale brands worldwide in September 2026?

  1. In September 2026, Omron gained estimated Share of Search among bathroom scale brands worldwide, from 35.1% to 37%.

  2. In September 2026, Beurer gained estimated Share of Search among bathroom scale brands worldwide, from 12.6% to 13.3%.

  3. In September 2026, Withings lost estimated Share of Search among bathroom scale brands worldwide, from 28.2% to 24.3%.

  4. Renpho’s estimated Share of Search among bathroom scale brands worldwide has gained ground for 3 months in a row, from 7.6% to 9.4% in September 2026.

  5. Salter’s estimated Share of Search among bathroom scale brands worldwide has gained ground for 3 months in a row, from 7% to 8.2% in September 2026.

  6. Estimated monthly branded searches for Etekcity worldwide fell 32% over 12 measured months, from 10.7K to 7.3K in September 2026.

Where does Beurer compete?

Beurer is ranked in 11 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Thermometer brands3rd of 44.9%Show ranking
Humidifier brands2nd of 65.3%Show ranking
Bathroom scale brands3rd of 713.3%Shown above
TENS machine brands2nd of 323.1%Show ranking
Ear thermometer brands2nd of 325.6%Show ranking
Blood pressure monitor brands2nd of 326.5%Show ranking
Heated blanket brands2nd of 626.7%Show ranking
Foot spa brands1st of 434.6%Show ranking
Heated throw brands1st of 441.9%Show ranking
Pulse oximeter brands1st of 347.7%Show ranking
Foot massager brands1st of 348.2%Show ranking

How is Beurer measured?

Brandwave collects information about searches that people make online using Beurer’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • beurer

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How the Brand Demand Index is measured

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