Brandwave

How popular isDreo in search?

In August 2026, there were an estimated 62.2K branded searches for Dreo worldwide which is up 71.3% over the last 11 months. Dreo holds 4.1% estimated Share of Search among humidifier brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Canopy44%
  2. Crane35.9%
  3. Levoit15.8%
  4. Dreo4.1%
  5. Vicks0.16%
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Which humidifier brands compete with Dreo?

Dreo against humidifier brands worldwide, by month

Share of Search by month for Canopy, Crane, Levoit, Dreo. The figures are in the table below the chart.

View monthly share of search table
MonthCanopyCraneLevoitDreoVicks
Oct 202541.9%41.9%13.2%2.8%0.27%
Nov 202540.5%40.5%15.6%3.2%0.26%
Dec 202540.2%40.2%15.5%3.8%0.32%
Jan 202645.1%36.8%14.2%3.6%0.29%
Feb 202644.7%36.5%16.1%2.4%0.29%
Mar 202646.1%37.7%13.7%2.4%0.2%
Apr 202646.1%37.7%13.6%2.4%0.16%
May 202644.9%36.7%14.2%4.1%0.16%
Jun 202645.1%30.2%15.3%9.2%0.16%
Jul 202645%30.1%17.4%7.5%0.13%
Aug 202644%35.9%15.8%4.1%0.16%
Sep 2026—————

  1. 1.Canopy

    44%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share -1 points.

  2. 2.Crane

    35.9%

    Held 2nd. 550K estimated branded searches, +22.2% vs prior month. Share +5.9 points.

  3. 3.Levoit

    15.8%

    Held 3rd. 242K estimated branded searches, -6.7% vs prior month. Share -1.5 points.

  4. 4.Dreo

    4.1%

    Held 4th. 62.2K estimated branded searches, -44.6% vs prior month. Share -3.4 points.

  5. 5.Vicks

    0.16%

    Held 5th. 2.4K estimated branded searches, +26.3% vs prior month. Share 0 points.

Compare search popularity between Dreo and its closest rivals

How has branded search demand for Dreo changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Dreo worldwide rose from 36.3K to 62.2K.
  • Across the 11 months ending August 2026, Dreo’s estimated Share of Search among humidifier brands worldwide increased from 2.8% to 4.1%.
  • Across the 11 months ending August 2026, Dreo’s estimated Share of Search among humidifier brands worldwide peaked at 9.2% in June 2026 and was lowest at 2.4% in February 2026.

How did search popularity change for humidifier brands worldwide in August 2026?

  1. In August 2026, Crane gained estimated Share of Search among humidifier brands worldwide, from 30.1% to 35.9%.

  2. In August 2026, Dreo lost estimated Share of Search among humidifier brands worldwide, from 7.5% to 4.1%.

  3. In August 2026, Levoit lost estimated Share of Search among humidifier brands worldwide, from 17.4% to 15.8%.

  4. In August 2026, Canopy lost estimated Share of Search among humidifier brands worldwide, from 45% to 44%.

  5. Estimated monthly branded searches for Vicks worldwide fell 33.3% over 11 measured months, from 3.6K to 2.4K in August 2026.

Where does Dreo compete?

Dreo is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Space heater brands3rd of 50.69%Show ranking
Air fryer brands5th of 52%Show ranking
Humidifier brands4th of 54.1%Shown above

How is Dreo measured?

Brandwave collects information about searches that people make online using Dreo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • air fryer dreo
  • dreo
  • dreo air fryer
  • dreo com

Do you work for Dreo? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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