Brandwave

Humidifier brands:Which brands are most popular in search?

In August 2026, Canopy was the most searched among humidifier brands worldwide, with an estimated 673K branded searches and 44% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Canopy44%
  2. Crane35.9%
  3. Levoit15.8%
  4. Dreo4.1%
  5. Vicks0.16%

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Share of SearchLeaderboard

Compare the humidifier brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among humidifier brands worldwide, by month

Share of Search by month for Canopy, Crane, Levoit, Dreo. The figures are in the table below the chart.

View monthly share of search table
MonthCanopyCraneLevoitDreoVicks
Oct 202541.9%41.9%13.2%2.8%0.27%
Nov 202540.5%40.5%15.6%3.2%0.26%
Dec 202540.2%40.2%15.5%3.8%0.32%
Jan 202645.1%36.8%14.2%3.6%0.29%
Feb 202644.7%36.5%16.1%2.4%0.29%
Mar 202646.1%37.7%13.7%2.4%0.2%
Apr 202646.1%37.7%13.6%2.4%0.16%
May 202644.9%36.7%14.2%4.1%0.16%
Jun 202645.1%30.2%15.3%9.2%0.16%
Jul 202645%30.1%17.4%7.5%0.13%
Aug 202644%35.9%15.8%4.1%0.16%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Canopy

    44%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share -1 points.

  2. 2.Crane

    35.9%

    Held 2nd. 550K estimated branded searches, +22.2% vs prior month. Share +5.9 points.

  3. 3.Levoit

    15.8%

    Held 3rd. 242K estimated branded searches, -6.7% vs prior month. Share -1.5 points.

  4. 4.Dreo

    4.1%

    Held 4th. 62.2K estimated branded searches, -44.6% vs prior month. Share -3.4 points.

  5. 5.Vicks

    0.16%

    Held 5th. 2.4K estimated branded searches, +26.3% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among humidifier brands worldwide?

In August 2026, Canopy was the most searched among humidifier brands worldwide, with an estimated 673K branded searches and 44% estimated Share of Search within this set. Crane is in 2nd place, 8 percentage points behind at 35.9% Share of Search.

Global humidifier brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Canopy41.9% → 44%46.1%Apr 202640.2%Dec 20251st
Crane41.9% → 35.9%41.9%Oct 202530.1%Jul 20262nd
Levoit13.2% → 15.8%17.4%Jul 202613.2%Oct 20253rd
Dreo2.8% → 4.1%9.2%Jun 20262.4%Feb 20264th
Vicks0.27% → 0.16%0.32%Dec 20250.13%Jul 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Canopy’s estimated Share of Search among humidifier brands worldwide increased from 41.9% to 44%.
  • Across the 11 months ending August 2026, Crane’s estimated Share of Search among humidifier brands worldwide decreased from 41.9% to 35.9%.
  • Across the 11 months ending August 2026, Levoit’s estimated Share of Search among humidifier brands worldwide increased from 13.2% to 15.8%.
  • Across the 11 months ending August 2026, Dreo’s estimated Share of Search among humidifier brands worldwide increased from 2.8% to 4.1%.
  • Across the 11 months ending August 2026, Canopy’s estimated Share of Search among humidifier brands worldwide peaked at 46.1% in April 2026 and was lowest at 40.2% in December 2025.
  • Across the 11 months ending August 2026, Crane’s estimated Share of Search among humidifier brands worldwide peaked at 41.9% in October 2025 and was lowest at 30.1% in July 2026.
  • Across the 11 months ending August 2026, Levoit’s estimated Share of Search among humidifier brands worldwide peaked at 17.4% in July 2026 and was lowest at 13.2% in October 2025.
  • Across the 11 months ending August 2026, Dreo’s estimated Share of Search among humidifier brands worldwide peaked at 9.2% in June 2026 and was lowest at 2.4% in February 2026.
  • Across the 11 months ending August 2026, Vicks held steady: its estimated Share of Search among humidifier brands worldwide moved less than 0.5 percentage points.

How did search popularity change for humidifier brands worldwide in August 2026?

  1. In August 2026, Crane gained estimated Share of Search among humidifier brands worldwide, from 30.1% to 35.9%.

  2. In August 2026, Dreo lost estimated Share of Search among humidifier brands worldwide, from 7.5% to 4.1%.

  3. In August 2026, Levoit lost estimated Share of Search among humidifier brands worldwide, from 17.4% to 15.8%.

  4. In August 2026, Canopy lost estimated Share of Search among humidifier brands worldwide, from 45% to 44%.

  5. Estimated monthly branded searches for Vicks worldwide fell 33.3% over 11 measured months, from 3.6K to 2.4K in August 2026.

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