Brandwave

Beurer vs Sunbeam:Which is searched more?

In August 2026, Sunbeam had more branded searches than Beurer among heated blanket brands worldwide. Sunbeam was estimated to have 90.5K branded searches compared to Beurer’s 74K, and held an 11.1% Share of Search versus Beurer’s 9.1%. These are worldwide searches for English-language branded terms.

Share of Search among heated blanket brands worldwide in August 2026Which is more popular in search, Beurer or Sunbeam?
Beurer9.1%74K searches
vs
Sunbeam11.1%90.5K searches

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Which is more popular in search, Beurer or Sunbeam?

Compare the heated blanket brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Beurer and Sunbeam among heated blanket brands worldwide, by month

Share of Search by month for Sunbeam, Beurer. The figures are in the table below the chart.

View monthly share of search table
MonthSunbeamBeurer
Oct 202510%10%
Nov 20255.6%6.8%
Dec 20254.3%5.3%
Jan 202610.5%12.8%
Feb 202610%12.2%
Mar 202610.8%8.8%
Apr 202611%9%
May 202610.8%8.8%
Jun 20269.4%9.4%
Jul 20269.2%9.2%
Aug 202611.1%9.1%
Sep 2026——

How has the Beurer and Sunbeam comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Sunbeam took it in March 2026.
  • Across the 11 months ending August 2026, Beurer’s estimated Share of Search among heated blanket brands worldwide moved from 10% to 9.1%, and its estimated monthly branded searches moved from 90.5K to 74K.
  • Across the 11 months ending August 2026, Sunbeam’s estimated Share of Search among heated blanket brands worldwide moved from 10% to 11.1%, and its estimated monthly branded searches held steady at 90.5K.

How did search popularity change for heated blanket brands worldwide in August 2026?

  1. In August 2026, Sunbeam overtook Beurer to rank 2nd among heated blanket brands worldwide, at 11.1%.

  2. Estimated monthly branded searches for Beurer worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Beurer’s and Sunbeam’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Beurer

1 branded search term

  • beurer

Sunbeam

1 branded search term

  • sunbeam

How the Brand Demand Index is measured

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