Brandwave

How popular isAdobe Lightroom in search?

In September 2026, there were an estimated 1.2M branded searches for Adobe Lightroom worldwide which is down 6.9% over the last 12 months. Adobe Lightroom holds 13.7% estimated Share of Search among photo editing apps worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Photopea40.4%
  2. Picsart21.4%
  3. Adobe Lightroom13.7%
  4. Pixlr12.3%
  5. VSCO8.2%
  6. Snapseed3.9%
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Which photo editing apps compete with Adobe Lightroom?

Adobe Lightroom against photo editing apps worldwide, by month

Share of Search by month for Photopea, Picsart, Adobe Lightroom, Pixlr, VSCO, Snapseed. The figures are in the table below the chart.

View monthly share of search table
MonthPhotopeaPicsartAdobe LightroomPixlrVSCOSnapseed
Oct 202539.9%20.6%12%15.6%8.1%3.9%
Nov 202535.1%22.7%12.3%17.2%8.6%4.1%
Dec 202536.4%23.5%12.7%14%9%4.3%
Jan 202636.5%23.2%13%14%9%4.3%
Feb 202638.7%23.5%13.3%13%7.8%3.8%
Mar 202635.6%25.9%12.6%13.2%8.7%4.1%
Apr 202633.1%33.9%11.9%10.5%6.7%3.9%
May 202633.1%33.2%11.4%10.8%6.8%4.8%
Jun 202635.9%31.3%12.1%9.7%7.3%3.7%
Jul 202638.2%29%10.9%10.6%7.6%3.7%
Aug 202639.2%26.1%13%10%7.8%3.8%
Sep 202640.4%21.4%13.7%12.3%8.2%3.9%

  1. 1.Photopea

    40.4%

    Held 1st. 3.4M estimated branded searches, -1.5% vs prior month. Share +1.2 points.

  2. 2.Picsart

    21.4%

    Held 2nd. 1.8M estimated branded searches, -21.5% vs prior month. Share -4.6 points.

  3. 3.Adobe Lightroom

    13.7%

    Held 3rd. 1.2M estimated branded searches, +0.71% vs prior month. Share +0.7 points.

  4. 4.Pixlr

    12.3%

    Held 4th. 1M estimated branded searches, +17.4% vs prior month. Share +2.3 points.

  5. 5.VSCO

    8.2%

    Held 5th. 692K estimated branded searches, -0.43% vs prior month. Share +0.3 points.

  6. 6.Snapseed

    3.9%

    Held 6th. 329K estimated branded searches, -3.6% vs prior month. Share 0 points.

Compare search popularity between Adobe Lightroom and its closest rivals

Every comparison with Adobe Lightroom

How has branded search demand for Adobe Lightroom changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Adobe Lightroom worldwide held steady at 1.2M.
  • Across the 12 months ending September 2026, Adobe Lightroom’s estimated Share of Search among photo editing apps worldwide increased from 12% to 13.7%.
  • Across the 12 months ending September 2026, Adobe Lightroom’s estimated Share of Search among photo editing apps worldwide peaked at 13.7% in September 2026 and was lowest at 10.9% in July 2026.
  • Across the 12 months ending September 2026, Adobe Lightroom rose from 4th to 3rd among photo editing apps worldwide.

How did search popularity change for photo editing apps worldwide in September 2026?

  1. In September 2026, Pixlr gained estimated Share of Search among photo editing apps worldwide, from 10% to 12.3%.

  2. In September 2026, Photopea gained estimated Share of Search among photo editing apps worldwide, from 39.2% to 40.4%.

  3. In September 2026, Adobe Lightroom gained estimated Share of Search among photo editing apps worldwide, from 13% to 13.7%.

  4. In September 2026, Picsart lost estimated Share of Search among photo editing apps worldwide, from 26.1% to 21.4%.

  5. VSCO’s estimated Share of Search among photo editing apps worldwide has gained ground for 3 months in a row, from 7.3% to 8.2% in September 2026.

  6. Estimated monthly branded searches for Snapseed worldwide fell 18.6% over 12 measured months, from 404K to 329K in September 2026.

Where does Adobe Lightroom compete?

Adobe Lightroom is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Photo management software2nd of 56.5%Show ranking
Photo editing apps3rd of 613.7%Shown above
Photo editing software2nd of 528%Show ranking
Mobile photo editing apps2nd of 628.3%Show ranking

How is Adobe Lightroom measured?

Brandwave collects information about searches that people make online using Adobe Lightroom’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • adobe lightroom
  • lightroom
  • lightroom app
  • lightroom classic
  • lightroom mobile
  • lightroom presets

How the Brand Demand Index is measured

Who owns Adobe Lightroom?

Adobe Lightroom is owned by Adobe. Brandwave also tracks Magento, Adobe Acrobat, Adobe Express, Adobe Illustrator, Adobe InDesign, Adobe Marketo Engage, Adobe Photoshop, Adobe Premiere Pro, Adobe Stock and Adobe Workfront, owned by the same company, worldwide.

Do you work for Adobe Lightroom? To request corrections or removal please contact us via our support page and we will be happy to assist.

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