Brandwave

Mobile photo editing apps:Which brands are most popular in search?

In August 2026, Picsart was the most searched among mobile photo editing apps worldwide, with an estimated 2.5M branded searches and 52% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Picsart52%
  2. Adobe Lightroom25.4%
  3. VSCO14.7%
  4. Snapseed7.8%
  5. Darkroom0.04%
  6. Afterlight0.03%

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Share of SearchLeaderboard

Compare photo editing apps for phones and tablets, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among mobile photo editing apps worldwide, by month

Share of Search by month for Picsart, Adobe Lightroom, VSCO, Snapseed. The figures are in the table below the chart.

View monthly share of search table
MonthPicsartAdobe LightroomVSCOSnapseedDarkroomAfterlight
Oct 202546%27.4%17.7%8.9%0.03%0.03%
Nov 202547.3%26.2%17.7%8.8%0.03%0.03%
Dec 202548.2%25.1%17.7%8.9%0.03%0.03%
Jan 202647.6%25.6%17.8%8.9%0.04%0.03%
Feb 202648.5%27.8%15.6%8.1%0.04%0.03%
Mar 202650.1%25.3%16.3%8.3%0.03%0.03%
Apr 202660.1%21.2%11.5%7.1%0.03%0.02%
May 202659.7%19.8%11.6%8.8%0.03%0.02%
Jun 202658.3%21.5%12.8%7.3%0.03%0.02%
Jul 202659.3%20.1%13.4%7.1%0.05%0.02%
Aug 202652%25.4%14.7%7.8%0.04%0.03%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Picsart

    52%

    held 1st · 2.5M estimated branded searches · -19.7% vs prior month · -7.2 points

  2. held 2nd · 1.2M estimated branded searches · +15.6% vs prior month · +5.3 points

  3. 3.VSCO

    14.7%

    held 3rd · 703K estimated branded searches · +0.04% vs prior month · +1.3 points

  4. 4.Snapseed

    7.8%

    held 4th · 373K estimated branded searches · +0.38% vs prior month · +0.7 points

  5. 5.Darkroom

    0.04%

    held 5th · 1.9K estimated branded searches · -20.8% vs prior month · 0 points

  6. 6.Afterlight

    0.03%

    held 6th · 1.2K estimated branded searches · +1.7% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among mobile photo editing apps worldwide?

In August 2026, Picsart was the most searched among mobile photo editing apps worldwide, with an estimated 2.5M branded searches and 52% estimated Share of Search within this set. Adobe Lightroom is in 2nd place, 26.6 percentage points behind at 25.4% Share of Search.

Global mobile photo editing apps, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Picsart46% → 52%60.1%Apr 202646%Oct 20251st
Adobe Lightroom27.4% → 25.4%27.8%Feb 202619.8%May 20262nd
VSCO17.7% → 14.7%17.8%Jan 202611.5%Apr 20263rd
Snapseed8.9% → 7.8%8.9%Jan 20267.1%Jul 20264th
Darkroom0.03% → 0.04%0.05%Jul 20260.03%May 20265th
Afterlight0.03%0.03%Jan 20260.02%May 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Picsart’s estimated Share of Search among mobile photo editing apps worldwide increased from 46% to 52%.
  • Across the 11 months ending August 2026, Adobe Lightroom’s estimated Share of Search among mobile photo editing apps worldwide decreased from 27.4% to 25.4%.
  • Across the 11 months ending August 2026, VSCO’s estimated Share of Search among mobile photo editing apps worldwide decreased from 17.7% to 14.7%.
  • Across the 11 months ending August 2026, Snapseed’s estimated Share of Search among mobile photo editing apps worldwide decreased from 8.9% to 7.8%.
  • Across the 11 months ending August 2026, Picsart’s estimated Share of Search among mobile photo editing apps worldwide peaked at 60.1% in April 2026 and was lowest at 46% in October 2025.
  • Across the 11 months ending August 2026, Adobe Lightroom’s estimated Share of Search among mobile photo editing apps worldwide peaked at 27.8% in February 2026 and was lowest at 19.8% in May 2026.
  • Across the 11 months ending August 2026, VSCO’s estimated Share of Search among mobile photo editing apps worldwide peaked at 17.8% in January 2026 and was lowest at 11.5% in April 2026.
  • Across the 11 months ending August 2026, Snapseed’s estimated Share of Search among mobile photo editing apps worldwide peaked at 8.9% in January 2026 and was lowest at 7.1% in July 2026.
  • Across the 11 months ending August 2026, Darkroom and Afterlight held steady: their estimated Share of Search among mobile photo editing apps worldwide each moved less than 0.5 percentage points.

How did search popularity change for mobile photo editing apps worldwide in August 2026?

  1. In August 2026, Adobe Lightroom gained estimated Share of Search among mobile photo editing apps worldwide, from 20.1% to 25.4%.

  2. In August 2026, VSCO gained estimated Share of Search among mobile photo editing apps worldwide, from 13.4% to 14.7%.

  3. In August 2026, Snapseed gained estimated Share of Search among mobile photo editing apps worldwide, from 7.1% to 7.8%.

  4. In August 2026, Picsart lost estimated Share of Search among mobile photo editing apps worldwide, from 59.3% to 52%.

  5. Estimated monthly branded searches for Darkroom worldwide rose 18.8% over 11 measured months, from 1.6K to 1.9K in August 2026.

  6. Estimated monthly branded searches for Afterlight worldwide fell 12.3% over 11 measured months, from 1.4K to 1.2K in August 2026.

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