Adobe Lightroom vs VSCO:Which is more popular by branded search?
In August 2026, Adobe Lightroom had more branded searches than VSCO among mobile photo editing apps worldwide. Adobe Lightroom was estimated to have 1.2M branded searches compared to VSCO’s 703K, and held a 25.4% Share of Search versus VSCO’s 14.7%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Adobe Lightroom or VSCO?
Compare photo editing apps for phones and tablets, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Adobe Lightroom, VSCO. The figures are in the table below the chart.
View monthly share of search table
| Month | Picsart | Adobe Lightroom | VSCO | Snapseed | Darkroom | Afterlight |
|---|---|---|---|---|---|---|
| Oct 2025 | 46% | 27.4% | 17.7% | 8.9% | 0.03% | 0.03% |
| Nov 2025 | 47.3% | 26.2% | 17.7% | 8.8% | 0.03% | 0.03% |
| Dec 2025 | 48.2% | 25.1% | 17.7% | 8.9% | 0.03% | 0.03% |
| Jan 2026 | 47.6% | 25.6% | 17.8% | 8.9% | 0.04% | 0.03% |
| Feb 2026 | 48.5% | 27.8% | 15.6% | 8.1% | 0.04% | 0.03% |
| Mar 2026 | 50.1% | 25.3% | 16.3% | 8.3% | 0.03% | 0.03% |
| Apr 2026 | 60.1% | 21.2% | 11.5% | 7.1% | 0.03% | 0.02% |
| May 2026 | 59.7% | 19.8% | 11.6% | 8.8% | 0.03% | 0.02% |
| Jun 2026 | 58.3% | 21.5% | 12.8% | 7.3% | 0.03% | 0.02% |
| Jul 2026 | 59.3% | 20.1% | 13.4% | 7.1% | 0.05% | 0.02% |
| Aug 2026 | 52% | 25.4% | 14.7% | 7.8% | 0.04% | 0.03% |
| Sep 2026 | — | — | — | — | — | — |
How has the Adobe Lightroom and VSCO comparison changed over the last 12 months?
3 findings
- Adobe Lightroom was ahead of VSCO in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Adobe Lightroom’s estimated Share of Search among mobile photo editing apps worldwide moved from 27.4% to 25.4%, and its estimated monthly branded searches moved from 1.3M to 1.2M.
- Across the 11 months ending August 2026, VSCO’s estimated Share of Search among mobile photo editing apps worldwide moved from 17.7% to 14.7%, and its estimated monthly branded searches moved from 847K to 703K.
How did search popularity change for mobile photo editing apps worldwide in August 2026?
2 changes
In August 2026, Adobe Lightroom gained estimated Share of Search among mobile photo editing apps worldwide, from 20.1% to 25.4%.
In August 2026, VSCO gained estimated Share of Search among mobile photo editing apps worldwide, from 13.4% to 14.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Adobe Lightroom’s and VSCO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Adobe Lightroom
7 branded search terms
- adobe lightroom
- adobe lightroom photo editor
- lightroom
- lightroom app
- lightroom classic
- lightroom mobile
- lightroom presets
VSCO
10 branded search terms
- app vsco
- vsco
- vsco app
- vsco apps
- vsco co
- vsco filter app
- vsco mobile app
- vsco photo editing app
- vsco photo filter
- vsco photo filters
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.