Brandwave

How popular isBank of America?

In October 2026, people searched for Bank of America by name about 7.6 million times in the United States, a 17.7% decrease from the previous year. These searches made up 1.9% of all United States business bank account searches, placing Bank of America tenth out of 11 brands. When we asked both ChatGPT and Google AI Overviews about business bank accounts, Bank of America did not appear in any of the answers.

Search and AI answers in October 2026

Bank of America is the tenth most searched of 11 competitors and not named in the AI answers we collected.

  1. MercuryShare of searches 33.5%Mentioned in 1 of 4 AI answersPlace in AI recommendations 5th
  2. RelayShare of searches 21.2%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  3. FoundShare of searches 12.8%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  4. American ExpressShare of searches 6.4%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
  5. Bank of AmericaShare of searches 1.9%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

+6 more

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Top business bank accounts in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Bank of America did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bluevine1st
  2. Chase2nd
  3. Relay3rd
  4. American Express4th
  5. Mercury5th
  6. Wells Fargo6th
  7. Found–
  8. Novo–
  9. Lili–
  10. Bank of America–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bluevine4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Relay3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • American Express2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Chase2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Mercury1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Wells Fargo1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Found0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Novo0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Lili0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bank of America0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

+1 more

See every answer about business bank accounts

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 27, 2026.

How often do people search for Bank of America compared with other United States business bank accounts?

Bank of America against business bank accounts in the United States, by month

Share of searches by month for Mercury, Relay, Found, American Express, Chase, Novo, Bluevine, Lili, Wells Fargo, Bank of America. The figures are in the table below the chart.

View monthly share of searches table
MonthMercuryRelayFoundAmerican ExpressChaseNovoBluevineLiliWells FargoBank of AmericaNorthOne
Nov 202529.7%16.7%14.1%4.7%7.1%7.8%8.6%3.8%3.1%2.1%2.1%
Dec 202528.9%16%13.5%4.5%8.3%9.1%10.1%3.7%2.4%1.6%2%
Jan 202629.9%16.6%11.4%4.7%8.5%8.1%10.4%3.8%3.1%2%1.3%
Feb 202630.4%16.8%11.6%4.7%7.1%10%10.6%3.2%2.6%2.1%0.93%
Mar 202631.1%17.3%11.9%4%7.2%6.9%13.3%3.2%2.6%1.7%0.78%
Apr 202631.6%16.8%9.9%4%6%7%16.5%3.3%2.7%1.5%0.61%
May 202632.2%16.2%10%5%9.2%5.8%13.8%2.7%2.7%1.8%0.55%
Jun 202631.4%18.3%9.8%4%11%5.5%11%2.7%3.3%2.7%0.44%
Jul 202631.7%18.3%10%3.3%11.2%6.5%9.1%2.7%5%1.8%0.44%
Aug 202634.7%18.2%10.9%3.6%8.2%6.1%8.2%3%3%3.6%0.49%
Sep 202632.7%20.8%12.5%4.2%6.3%6.7%7.6%3.4%3.4%1.9%0.56%
Oct 202633.5%21.2%12.8%6.4%6.4%5.6%5.2%3.5%2.8%1.9%0.69%
  1. 1.Mercury

    33.5%

    Held 1st. 42.4K estimated branded searches, 0% vs prior month. Share +0.7 points.

  2. 2.Relay

    21.2%

    Held 2nd. 26.9K estimated branded searches, 0% vs prior month. Share +0.5 points.

  3. 3.Found

    12.8%

    Held 3rd. 16.2K estimated branded searches, 0% vs prior month. Share +0.3 points.

  4. Moved from 7th to 4th. 8.1K estimated branded searches, +50% vs prior month. Share +2.2 points.

  5. 5.Chase

    6.4%

    Moved from 6th to 5th. 8.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.Novo

    5.6%

    Moved from 5th to 6th. 7.1K estimated branded searches, -18.5% vs prior month. Share -1.1 points.

  7. 7.Bluevine

    5.2%

    Moved from 4th to 7th. 6.6K estimated branded searches, -33.3% vs prior month. Share -2.4 points.

  8. 8.Lili

    3.5%

    Held 8th. 4.4K estimated branded searches, 0% vs prior month. Share +0.1 points.

  9. Held 9th. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.6 points.

  10. Held 10th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  11. 11.NorthOne

    0.69%

    Held 11th. 880 estimated branded searches, +22.2% vs prior month. Share +0.1 points.

Bank of America, American Express and 2 other brands sell other things too, so only their searches that name this product count here, like “bank of america business checking”.

Compare popularity between Bank of America and its closest rivals

Every comparison with Bank of America

40 comparisons

How has branded search demand for Bank of America changed in the United States over the last 12 months?

2 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Bank of America in the United States fell from 9.2M to 7.6M.
  • Across the 12 months ending October 2026, Bank of America’s share of searches among business bank accounts in the United States peaked at 3.6% in August 2026 and was lowest at 1.5% in April 2026.

How did search popularity change for United States business bank accounts in October 2026?

6 changes
  1. In October 2026, American Express overtook Bluevine and 2 others to rank 4th among business bank accounts in the United States, with 6.4% of the searches.

  2. In October 2026, Mercury gained share of searches among business bank accounts in the United States, from 32.7% to 33.5%.

  3. In October 2026, Bluevine lost share of searches among business bank accounts in the United States, from 7.6% to 5.2%.

  4. In October 2026, Novo lost share of searches among business bank accounts in the United States, from 6.7% to 5.6%.

  5. In October 2026, Wells Fargo lost share of searches among business bank accounts in the United States, from 3.4% to 2.8%.

  6. Found’s share of searches among business bank accounts in the United States has gained ground for 3 months in a row, from 10% to 12.8% in October 2026.

How are Bank of America’s branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Bank of America’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • bank of america
  • bank of america auto loan
  • bank of america business checking
  • bank of america business credit card
  • bank of america heloc
  • bank of america mortgage

Do you work for Bank of America? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Bank of America compete?

Bank of America is ranked by how often people search for it in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Banks4th of 915.1%Show ranking
Mortgage lenders6th of 133.4%Show ranking
Auto loan brands6th of 103.6%Show ranking
Business credit cards6th of 84.6%Show ranking
Business bank accounts10th of 111.9%Shown above
HELOC lenders4th of 1113.7%Show ranking
Creator with pink hair and a pink jacket

Is Bank of America your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.