Saben vs Status Anxiety:Which is more popular?
In September 2026, Saben had more branded searches than Status Anxiety among crossbody purse brands in New Zealand. Saben had about 6,550 branded searches, while Status Anxiety had 5,170. Saben made up 14.3% of all crossbody purse brand searches we track, and Status Anxiety accounted for 11.3%. When we asked ChatGPT and Google AI Overviews about crossbody purse brands, Status Anxiety appeared in three of the four answers and Saben in two. Status Anxiety was mentioned before Saben in two out of three answers.
Who do people search for more?
Saben, about 27% more searches than Status Anxiety
Who does AI mention more?
Status Anxiety, mentioned in 3 of 4 answers, Saben in 2
Who does AI recommend more?
Status Anxiety, named ahead of Saben in 2 of 3 answers
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Top crossbody purse brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Status Anxiety was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Saben was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Status Anxiety was listed before Saben in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Status Anxiety3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Coach2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Deadly Ponies2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Saben2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Kate Spade0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Michael Kors0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about crossbody purse brands
4 answers
Asked ChatGPT
“Which crossbody purse brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best crossbody purse brands in New Zealand?”
Asked ChatGPT
“What's the best crossbody purse brand in New Zealand for everyday carrying?”
Searched Google, AI Overview
“small shoulder bag”
Searched Google, AI Overview
“crossbody bag nz”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Saben or Status Anxiety more popular in search?
This chart shows how often people search Google for Saben and Status Anxiety by name. Each line represents a brand's share of searches for all six crossbody purse brands we track, month by month, from searches in New Zealand.
Share of searches by month for Saben, Status Anxiety. The figures are in the table below the chart.
View monthly share of searches table
| Month | Coach | Deadly Ponies | Saben | Status Anxiety | Kate Spade | Michael Kors |
|---|---|---|---|---|---|---|
| Oct 2025 | 24.6% | 17.6% | 20.2% | 15.3% | 12.2% | 10.2% |
| Nov 2025 | 20.8% | 18.2% | 23.9% | 15.9% | 12.6% | 8.7% |
| Dec 2025 | 30.5% | 17.6% | 13.4% | 15.4% | 12.7% | 10.4% |
| Jan 2026 | 32.2% | 18.9% | 14.6% | 13.4% | 12.1% | 9% |
| Feb 2026 | 27.3% | 19.3% | 17.8% | 13.8% | 12.6% | 9.1% |
| Mar 2026 | 29.4% | 20.7% | 15.7% | 14.9% | 11.1% | 8.1% |
| Apr 2026 | 35.5% | 20.5% | 12.9% | 12.1% | 11.1% | 7.9% |
| May 2026 | 31.1% | 21.7% | 16.8% | 10.7% | 10.9% | 8.8% |
| Jun 2026 | 38.4% | 15.1% | 16.1% | 13% | 10% | 7.3% |
| Jul 2026 | 43.6% | 16.8% | 11.1% | 10% | 10.5% | 8.1% |
| Aug 2026 | 41.4% | 16.2% | 12.8% | 11.5% | 10.4% | 7.8% |
| Sep 2026 | 39.5% | 15.6% | 14.3% | 11.3% | 10.6% | 8.8% |
How has the Saben and Status Anxiety comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Status Anxiety took it in December 2025, Saben took it in January 2026.
- Across the 12 months ending September 2026, Saben’s share of searches among crossbody purse brands in New Zealand moved from 20.2% to 14.3%, and its estimated monthly branded searches moved from 8.1K to 6.5K.
- Across the 12 months ending September 2026, Status Anxiety’s share of searches among crossbody purse brands in New Zealand moved from 15.3% to 11.3%, and its estimated monthly branded searches moved from 6.1K to 5.2K.
How did search popularity change for New Zealand crossbody purse brands in September 2026?
2 changes
In September 2026, Saben gained share of searches among crossbody purse brands in New Zealand, from 12.8% to 14.3%.
Estimated monthly branded searches for Status Anxiety in New Zealand fell 15.8% over 12 measured months, from 6.1K to 5.2K in September 2026.
How are branded searches counted?
22 search terms
Brandwave collects information about searches that people make online using Saben’s and Status Anxiety’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Saben
14 branded search terms
- saben
- saben briefcase
- saben coco
- saben frankie
- saben matilda
- saben odile
- saben outlet
- saben parker
- saben parker briefcase
- saben rebe
- saben roma
- saben tilly
- saben tilly crossbody
- saben winona
Status Anxiety
8 branded search terms
- purse status anxiety
- status anxiety
- status anxiety belt
- status anxiety plunder
- status anxiety purse
- status anxiety sale
- status anxiety sunglasses
- statusanxiety
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