Brandwave

How popular isProperty Brokers?

In September 2026, people searched for Property Brokers by name about 16,100 times in New Zealand, about the same as the previous year. These searches made up 25.7% of all New Zealand Masterton real estate agency searches, placing Property Brokers second out of five agencies. When we asked both ChatGPT and Google AI Overviews about Masterton real estate agencies, Property Brokers did not appear in any of the answers.

Search and AI answers in September 2026

Property Brokers is the second most searched of 5 competitors and not listed in any AI answer.

  1. Ray WhiteShare of searches 46.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  2. Property BrokersShare of searches 25.7%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  3. TremainsShare of searches 15.7%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
  4. HarcourtsShare of searches 10%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
  5. Saywell & CoShare of searches 2.1%Mentioned in 1 of 3 AI answersPlace in AI recommendations 4th
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Top Masterton real estate agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Property Brokers did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ray White1st
  2. Tremains2nd
  3. Harcourts3rd
  4. Saywell & Co4th
  5. Property Brokers–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ray White3 of 3Named in 3 of 3 ChatGPT answers
  • Tremains3 of 3Named in 3 of 3 ChatGPT answers
  • Harcourts3 of 3Named in 3 of 3 ChatGPT answers
  • Saywell & Co1 of 3Named in 1 of 3 ChatGPT answers
  • Property Brokers0 of 3Named in 0 of 3 ChatGPT answers

See every answer about Masterton real estate agencies

3 answers

  • Asked ChatGPT

    “Which real estate agency should I hire in Masterton, New Zealand?”

    1. 1Ray White
    2. 2Tremains
    3. 3Harcourts

  • Asked ChatGPT

    “What are the best real estate agencies in Masterton, New Zealand?”

    1. 1Ray White
    2. 2Tremains
    3. 3Harcourts
    4. 4Saywell & Co

  • Asked ChatGPT

    “What's the best real estate agency in Masterton, New Zealand for a house sale?”

    1. 1Ray White
    2. 2Tremains
    3. 3Harcourts

  • Searched Google, AI Overview

    “real estate masterton”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “masterton real estate agency”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Masterton real estate agencies compete with Property Brokers?

Property Brokers against Masterton real estate agencies in New Zealand, by month

Share of searches by month for Ray White, Property Brokers, Tremains, Harcourts, Saywell & Co. The figures are in the table below the chart.

View monthly share of searches table
MonthRay WhiteProperty BrokersTremainsHarcourtsSaywell & Co
Oct 202544.9%22.1%20.6%12.5%0%
Nov 202536.4%26%20.8%16.9%0%
Dec 202540.7%24.6%20.3%14.4%0%
Jan 202637.2%25.6%22.3%14%0.83%
Feb 202636.8%24.3%15.8%11.2%11.8%
Mar 202635.1%25.2%18.5%13.9%7.3%
Apr 202641.2%23.5%16%14.3%5%
May 202641.2%22.8%16.2%15.4%4.4%
Jun 202638.2%23.7%15.3%19.8%3.1%
Jul 202639.8%29.3%15.4%11.4%4.1%
Aug 202643.5%23.2%16.7%12.3%4.3%
Sep 202646.4%25.7%15.7%10%2.1%

  1. 1.Ray White

    46.4%

    Held 1st. 650 estimated branded searches, +8.3% vs prior month. Share +3 points.

  2. 2.Property Brokers

    25.7%

    Held 2nd. 360 estimated branded searches, +12.5% vs prior month. Share +2.5 points.

  3. 3.Tremains

    15.7%

    Held 3rd. 220 estimated branded searches, -4.3% vs prior month. Share -1 points.

  4. 4.Harcourts

    10%

    Held 4th. 140 estimated branded searches, -17.6% vs prior month. Share -2.3 points.

  5. 5.Saywell & Co

    2.1%

    Held 5th. 30 estimated branded searches, -50% vs prior month. Share -2.2 points.

Compare popularity between Property Brokers and its closest rivals

Every comparison with Property Brokers

24 comparisons

How has branded search demand for Property Brokers changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Property Brokers in New Zealand held steady, from 16.9K to 16.1K.
  • Across the 12 months ending September 2026, Property Brokers’ share of searches among Masterton real estate agencies in New Zealand increased from 22.1% to 25.7%.
  • Across the 12 months ending September 2026, Property Brokers’ share of searches among Masterton real estate agencies in New Zealand peaked at 29.3% in July 2026 and was lowest at 22.1% in October 2025.

How did search popularity change for New Zealand Masterton real estate agencies in September 2026?

5 changes

  1. In September 2026, Ray White gained share of searches among Masterton real estate agencies in New Zealand, from 43.5% to 46.4%.

  2. In September 2026, Property Brokers gained share of searches among Masterton real estate agencies in New Zealand, from 23.2% to 25.7%.

  3. In September 2026, Harcourts lost share of searches among Masterton real estate agencies in New Zealand, from 12.3% to 10%.

  4. In September 2026, Saywell & Co lost share of searches among Masterton real estate agencies in New Zealand, from 4.3% to 2.1%.

  5. In September 2026, Tremains lost share of searches among Masterton real estate agencies in New Zealand, from 16.7% to 15.7%.

How are Property Brokers’ branded searches counted?

15 search terms

Brandwave collects information about searches that people make online using Property Brokers’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • property brokers
  • property brokers ashburton
  • property brokers hastings
  • property brokers kapiti
  • property brokers listings
  • property brokers masterton
  • property brokers napier
  • property brokers paraparaumu
  • property brokers queenstown
  • property brokers rentals
  • property brokers timaru
  • property brokers wanganui
  • property brokers whakatane
  • property brokers whanganui
  • propertybrokers

Do you work for Property Brokers? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Property Brokers compete?

Property Brokers is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
residential real estate agencies5th of 159.9%Show ranking
Whanganui real estate agencies1st of 556.3%Show ranking
Timaru real estate agencies2nd of 719.2%Show ranking
Ashburton real estate agencies1st of 728.3%Show ranking
Hastings real estate agencies1st of 446.9%Show ranking
Masterton real estate agencies2nd of 525.7%Shown above
Whakatane real estate agencies1st of 730.1%Show ranking
Napier property management companies1st of 754.9%Show ranking
Cambridge real estate agencies4th of 812.1%Show ranking
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Is Property Brokers your brand?

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