Brandwave

Whakatane real estate agencies in New Zealand:Which brands are most popular in search?

In August 2026, Property Brokers was the most searched among whakatane real estate agencies in New Zealand, with an estimated 430 branded searches and 30.1% estimated Share of Search within this set.

Share of Search, August 2026
  1. Property Brokers30.1%
  2. Ray White25.2%
  3. Harcourts24.5%
  4. Arizto11.9%
  5. Bayleys7%
  6. PGG Wrightson Real Estate1.4%

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Share of SearchLeaderboard

Compare Whakatane real estate agencies using branded searches made in Whakatāne. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among whakatane real estate agencies in New Zealand, by month

Share of Search by month for Property Brokers, Ray White, Harcourts, Arizto, Bayleys. The figures are in the table below the chart.

View monthly share of search table
MonthProperty BrokersRay WhiteHarcourtsAriztoBayleysPGG Wrightson Real Estate
Oct 202524.2%26.7%23.1%13.9%10.6%1.5%
Nov 202523.8%28.1%21.3%14%11.1%1.7%
Dec 202518.8%27.2%25.2%15.3%11.4%2%
Jan 202627.5%25.9%22.7%13.4%8.9%1.6%
Feb 202624.1%23.2%26.6%15.4%10%0.83%
Mar 202623.3%22.9%23.3%18.6%11.1%0.79%
Apr 202625.6%25%25%11.9%10.8%1.7%
May 202625.5%24.8%25.5%11.3%11.3%1.4%
Jun 202626.8%25.2%29.9%9.4%7.1%1.6%
Jul 202631.1%27.2%21.9%9.9%8.6%1.3%
Aug 202630.1%25.2%24.5%11.9%7%1.4%
Sep 2026——————

This month’s ranking, August 2026

  1. held 1st · 430 estimated branded searches · -8.5% vs prior month · -1.1 points

  2. 2.Ray White

    25.2%

    held 2nd · 360 estimated branded searches · -12.2% vs prior month · -2 points

  3. 3.Harcourts

    24.5%

    held 3rd · 350 estimated branded searches · +6.1% vs prior month · +2.6 points

  4. 4.Arizto

    11.9%

    held 4th · 170 estimated branded searches · +13.3% vs prior month · +2 points

  5. held 5th · 100 estimated branded searches · -23.1% vs prior month · -1.6 points

  6. held 6th · 20 estimated branded searches · 0% vs prior month · +0.1 points

Compare search popularity between leading brands

Which brand is most popular in search among whakatane real estate agencies in New Zealand?

In August 2026, Property Brokers was the most searched among whakatane real estate agencies in New Zealand, with an estimated 430 branded searches and 30.1% estimated Share of Search within this set. Ray White is in 2nd place, 4.9 percentage points behind at 25.2% Share of Search.

New Zealand whakatane real estate agencies, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Property Brokers24.2% → 30.1%31.1%Jul 202618.8%Dec 20252nd → 1st
Ray White26.7% → 25.2%28.1%Nov 202522.9%Mar 20261st → 2nd
Harcourts23.1% → 24.5%29.9%Jun 202621.3%Nov 20253rd
Arizto13.9% → 11.9%18.6%Mar 20269.4%Jun 20264th
Bayleys10.6% → 7%11.4%Dec 20257%Aug 20265th
PGG Wrightson Real Estate1.5% → 1.4%2%Dec 20250.79%Mar 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Property Brokers’ estimated Share of Search among whakatane real estate agencies in New Zealand increased from 24.2% to 30.1%.
  • Across the 11 months ending August 2026, Ray White’s estimated Share of Search among whakatane real estate agencies in New Zealand decreased from 26.7% to 25.2%.
  • Across the 11 months ending August 2026, Harcourts’ estimated Share of Search among whakatane real estate agencies in New Zealand increased from 23.1% to 24.5%.
  • Across the 11 months ending August 2026, Arizto’s estimated Share of Search among whakatane real estate agencies in New Zealand decreased from 13.9% to 11.9%.
  • Across the 11 months ending August 2026, Bayleys’ estimated Share of Search among whakatane real estate agencies in New Zealand decreased from 10.6% to 7%.
  • Across the 11 months ending August 2026, Property Brokers’ estimated Share of Search among whakatane real estate agencies in New Zealand peaked at 31.1% in July 2026 and was lowest at 18.8% in December 2025.
  • Across the 11 months ending August 2026, Ray White’s estimated Share of Search among whakatane real estate agencies in New Zealand peaked at 28.1% in November 2025 and was lowest at 22.9% in March 2026.
  • Across the 11 months ending August 2026, Harcourts’ estimated Share of Search among whakatane real estate agencies in New Zealand peaked at 29.9% in June 2026 and was lowest at 21.3% in November 2025.
  • Across the 11 months ending August 2026, Arizto’s estimated Share of Search among whakatane real estate agencies in New Zealand peaked at 18.6% in March 2026 and was lowest at 9.4% in June 2026.
  • Across the 11 months ending August 2026, Bayleys’ estimated Share of Search among whakatane real estate agencies in New Zealand peaked at 11.4% in December 2025 and was lowest at 7% in August 2026.
  • Across the 11 months ending August 2026, PGG Wrightson Real Estate’s estimated Share of Search among whakatane real estate agencies in New Zealand peaked at 2% in December 2025 and was lowest at 0.79% in March 2026.
  • Across the 11 months ending August 2026, Property Brokers rose from 2nd to 1st among whakatane real estate agencies in New Zealand.
  • Across the 11 months ending August 2026, Ray White fell from 1st to 2nd among whakatane real estate agencies in New Zealand.
  • Across the 11 months ending August 2026, PGG Wrightson Real Estate held steady: its estimated Share of Search among whakatane real estate agencies in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand whakatane real estate agencies in August 2026?

  1. In August 2026, Harcourts gained estimated Share of Search among whakatane real estate agencies in New Zealand, from 21.9% to 24.5%.

  2. In August 2026, Arizto gained estimated Share of Search among whakatane real estate agencies in New Zealand, from 9.9% to 11.9%.

  3. In August 2026, Ray White lost estimated Share of Search among whakatane real estate agencies in New Zealand, from 27.2% to 25.2%.

  4. In August 2026, Bayleys lost estimated Share of Search among whakatane real estate agencies in New Zealand, from 8.6% to 7%.

  5. In August 2026, Property Brokers lost estimated Share of Search among whakatane real estate agencies in New Zealand, from 31.1% to 30.1%.

  6. Estimated monthly branded searches for PGG Wrightson Real Estate in New Zealand fell 50% over 11 measured months, from 40 to 20 in August 2026.

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