Brandwave

Property Brokers vs Total Realty:Which is more popular by branded search in New Zealand?

In August 2026, Property Brokers had more branded searches than Total Realty among ashburton real estate agencies in New Zealand. Property Brokers was estimated to have 15.3K branded searches compared to Total Realty’s 1.3K, and held a 10.4% Share of Search versus Total Realty’s 0.89%.

Share of Search among ashburton real estate agencies in New Zealand in August 2026Which is more popular in search, Property Brokers or Total Realty?
Property Brokers10.4%15.3K searches
vs
Total Realty0.89%1.3K searches

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Which is more popular in search, Property Brokers or Total Realty?

Compare Ashburton real estate agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Property Brokers and Total Realty among ashburton real estate agencies in New Zealand, by month

Share of Search by month for Property Brokers, Total Realty. The figures are in the table below the chart.

View monthly share of search table
MonthRay WhiteHarcourtsBayleysProperty BrokersAriztoTotal RealtyMcLeod Real Estate
Oct 202541%24.9%16.9%10.6%5.6%0.85%0.18%
Nov 202543%22.9%17.1%10.9%5%0.79%0.29%
Dec 202544.7%23.2%16.3%9.8%5.1%0.68%0.15%
Jan 202644%22.8%14.9%11.3%6%0.76%0.2%
Feb 202642.5%22.2%16.1%11%7.1%0.86%0.21%
Mar 202643.4%23.4%15.5%10.1%6.7%0.72%0.12%
Apr 202645.8%22.4%14.3%9.8%6.7%0.82%0.16%
May 202642.4%22.6%15.6%11.5%6.9%0.76%0.18%
Jun 202644.6%23%14.8%10.1%6.6%0.68%0.23%
Jul 202645.7%21.8%14.6%10.5%6.4%0.73%0.25%
Aug 202643.1%23.3%14.8%10.4%7.3%0.89%0.22%
Sep 2026———————

How has the Property Brokers and Total Realty comparison changed over the last 12 months?

How did search popularity change for New Zealand ashburton real estate agencies in August 2026?

  1. Estimated monthly branded searches for Property Brokers in New Zealand fell 17.4% over 11 measured months, from 18.6K to 15.3K in August 2026.

  2. Estimated monthly branded searches for Total Realty in New Zealand fell 11.4% over 11 measured months, from 1.5K to 1.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Property Brokers’ and Total Realty’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Property Brokers

30 branded search terms

  • property brokers
  • property brokers ashburton
  • property brokers co nz
  • property brokers hastings
  • property brokers hastings nz
  • property brokers hastings rentals
  • property brokers kapiti
  • property brokers kapiti coast
  • property brokers listings
  • property brokers masterton
  • property brokers napier
  • property brokers new zealand
  • property brokers nz
  • property brokers paraparaumu
  • property brokers property management
  • property brokers queenstown
  • property brokers real estate
  • property brokers real estate ashburton
  • property brokers rentals
  • property brokers rentals hastings
  • property brokers timaru
  • property brokers timaru rentals
  • property brokers wanganui
  • property brokers whakatane
  • property brokers whanganui
  • propertybrokers
  • propertybrokers co nz
  • propertybrokers co nz hastings
  • propertybrokers.co.nz
  • propertybrokers.co.nz hastings

Total Realty

6 branded search terms

  • total realty
  • total realty ashburton
  • total realty blenheim
  • total realty nz
  • total realty real estate
  • totalrealty

How the Brand Demand Index is measured

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