Brandwave

How popular isZoom in search?

In August 2026, there were an estimated 34K branded searches for Zoom worldwide which is down 32.3% over the last 11 months. Zoom holds 0.32% estimated Share of Search among collaboration platforms worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Microsoft Teams35.4%
  2. Slack31.4%
  3. Google Workspace18.6%
  4. Asana10.3%
  5. Notion4%
  6. Zoom0.32%
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Which collaboration platforms compete with Zoom?

Zoom against collaboration platforms worldwide, by month

Share of Search by month for Microsoft Teams, Slack, Google Workspace, Asana, Notion, Zoom. The figures are in the table below the chart.

View monthly share of search table
MonthMicrosoft TeamsSlackGoogle WorkspaceAsanaNotionZoom
Oct 202541.5%30.1%12.4%12.2%3.5%0.37%
Nov 202544.7%28%14.1%9.5%3.4%0.28%
Dec 202535.5%33%16.5%11%3.7%0.33%
Jan 202637.8%28.7%17.2%11.7%4.3%0.36%
Feb 202638.7%29.5%17.6%10%4%0.3%
Mar 202640.1%30.6%15%10%4%0.31%
Apr 202638.2%29.2%17.9%9.9%4.4%0.36%
May 202635%31.1%18.6%10.8%4.2%0.32%
Jun 202634.1%31.7%18.9%11%4%0.32%
Jul 202634.1%31.7%18.9%11.4%3.7%0.32%
Aug 202635.4%31.4%18.6%10.3%4%0.32%
Sep 2026——————

  1. 1.Microsoft Teams

    35.4%

    Held 1st. 3.8M estimated branded searches, +4.9% vs prior month. Share +1.4 points.

  2. 2.Slack

    31.4%

    Held 2nd. 3.4M estimated branded searches, 0% vs prior month. Share -0.3 points.

  3. 3.Google Workspace

    18.6%

    Held 3rd. 2M estimated branded searches, -0.91% vs prior month. Share -0.3 points.

  4. 4.Asana

    10.3%

    Held 4th. 1.1M estimated branded searches, -8.5% vs prior month. Share -1.1 points.

  5. 5.Notion

    4%

    Held 5th. 428K estimated branded searches, +9.2% vs prior month. Share +0.3 points.

  6. 6.Zoom

    0.32%

    Held 6th. 34K estimated branded searches, -0.06% vs prior month. Share 0 points.

Compare search popularity between Zoom and its closest rivals

How has branded search demand for Zoom changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Zoom worldwide fell from 50.3K to 34K.
  • Across the 11 months ending August 2026, Zoom’s estimated Share of Search among collaboration platforms worldwide held steady, from 0.37% to 0.32%.

How did search popularity change for collaboration platforms worldwide in August 2026?

  1. In August 2026, Microsoft Teams gained estimated Share of Search among collaboration platforms worldwide, from 34.1% to 35.4%.

  2. In August 2026, Asana lost estimated Share of Search among collaboration platforms worldwide, from 11.4% to 10.3%.

  3. Estimated monthly branded searches for Google Workspace worldwide rose 18% over 11 measured months, from 1.7M to 2M in August 2026.

  4. Estimated monthly branded searches for Zoom worldwide fell 32.3% over 11 measured months, from 50.3K to 34K in August 2026.

  5. Estimated monthly branded searches for Slack worldwide fell 18.1% over 11 measured months, from 4.1M to 3.4M in August 2026.

Where does Zoom compete?

Zoom is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Video conferencing platforms5th of 60.19%Show ranking
Video meeting platforms4th of 50.19%Show ranking
Collaboration platforms6th of 60.32%Shown above
Unified communications platforms5th of 58%Show ranking

How is Zoom measured?

Brandwave collects information about searches that people make online using Zoom’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • video meeting zoom
  • zoom com
  • zoom video meeting

Do you work for Zoom? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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