Brandwave

How popular isXiaomi?

In September 2026, people searched for Xiaomi by name about 8 million times worldwide, about the same as the previous year. These searches made up 20.4% of all global monitor light bar brand searches, placing Xiaomi third out of five brands. When we asked both ChatGPT and Google AI Overviews about monitor light bar brands, Xiaomi appeared in two of the five answers and was the joint fourth most recommended of the five.

Search and AI answers in September 2026

Xiaomi is the third most searched of 5 competitors and the joint fourth most recommended in AI answers.

  1. BenQShare of searches 56.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. QuntisShare of searches 20.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  3. XiaomiShare of searches 20.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  4. BaseusShare of searches 2.1%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
  5. YeelightShare of searches 0.34%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd
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Top monitor light bar brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Xiaomi was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Xiaomi is the joint fourth most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. BenQ1st
  2. Quntis2nd
  3. Yeelight3rd
  4. Xiaomi4th
  5. Baseus4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • BenQ4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Quntis4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Xiaomi2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Baseus1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yeelight1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about monitor light bar brands

5 answers

  • Asked ChatGPT

    “What's the best monitor light bar?”

    1. 1BenQ
    2. 2Quntis
    3. 3Xiaomi

  • Asked ChatGPT

    “Which monitor lamp is best for working at night?”

    1. 1BenQ
    2. 2Quntis
    3. 3Xiaomi

  • Asked ChatGPT

    “Is a monitor light bar worth it?”

    1. Searched Google, AI Overview

      “monitor light bar”

      1. 1Yeelight
      2. 2Quntis
      3. 3BenQ

    2. Searched Google, AI Overview

      “best monitor light bar”

      1. 1BenQ
      2. 2Baseus
      3. 3Quntis

    Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

    Which monitor light bar brands compete with Xiaomi?

    Xiaomi against monitor light bar brands worldwide, by month

    Share of searches by month for BenQ, Quntis, Xiaomi, Baseus. The figures are in the table below the chart.

    View monthly share of searches table
    MonthBenQQuntisXiaomiBaseusYeelight
    Oct 202545.4%19.9%31.1%3.1%0.45%
    Nov 202548.2%18.6%29.8%3%0.44%
    Dec 202547.4%20.3%29.4%2.4%0.43%
    Jan 202648.4%20.5%28.1%2.3%0.63%
    Feb 202654.1%17.2%22.8%5.3%0.58%
    Mar 202650.8%22.5%21.1%5.1%0.43%
    Apr 202651.7%24.7%20.1%3%0.54%
    May 202650.1%23%22.8%3.6%0.5%
    Jun 202655%20.3%21.8%2.6%0.37%
    Jul 202655.2%21.1%20.2%3.1%0.38%
    Aug 202651.1%25%20.6%3%0.28%
    Sep 202656.7%20.4%20.4%2.1%0.34%

    1. 1.BenQ

      56.7%

      Held 1st. 28.3K estimated branded searches, +11.9% vs prior month. Share +5.6 points.

    2. 2.Quntis

      20.4%

      Held 2nd. 10.2K estimated branded searches, -17.7% vs prior month. Share -4.6 points.

    3. 3.Xiaomi

      20.4%

      Held 3rd. 10.2K estimated branded searches, 0% vs prior month. Share -0.2 points.

    4. 4.Baseus

      2.1%

      Held 4th. 1.1K estimated branded searches, -27.7% vs prior month. Share -0.8 points.

    5. 5.Yeelight

      0.34%

      Held 5th. 170 estimated branded searches, +21.4% vs prior month. Share +0.1 points.

    Xiaomi, BenQ and Baseus sell other things too, so only their searches that name this product count here, like “xiaomi light bar”.

    Compare popularity between Xiaomi and its closest rivals

    Every comparison with Xiaomi

    29 comparisons

    How has branded search demand for Xiaomi changed worldwide over the last 12 months?

    4 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Xiaomi worldwide held steady, from 8.3M to 8M.
    • Across the 12 months ending September 2026, Xiaomi’s share of searches among monitor light bar brands worldwide decreased from 31.1% to 20.4%.
    • Across the 12 months ending September 2026, Xiaomi’s share of searches among monitor light bar brands worldwide peaked at 31.1% in October 2025 and was lowest at 20.1% in April 2026.
    • Across the 12 months ending September 2026, Xiaomi fell from 2nd to 3rd among monitor light bar brands worldwide.

    How did search popularity change for monitor light bar brands worldwide in September 2026?

    4 changes

    1. In September 2026, BenQ gained share of searches among monitor light bar brands worldwide, from 51.1% to 56.7%.

    2. In September 2026, Quntis lost share of searches among monitor light bar brands worldwide, from 25% to 20.4%.

    3. In September 2026, Baseus lost share of searches among monitor light bar brands worldwide, from 3% to 2.1%.

    4. Estimated monthly branded searches for Xiaomi worldwide fell 12.8% over 12 measured months, from 11.7K to 10.2K in September 2026.

    How are Xiaomi’s branded searches counted?

    17 search terms

    Brandwave collects information about searches that people make online using Xiaomi’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • xiaomi
    • xiaomi 14
    • xiaomi air circulator
    • xiaomi ceiling fan
    • xiaomi desk fan
    • xiaomi desk lamp
    • xiaomi fan
    • xiaomi light bar
    • xiaomi mi box
    • xiaomi mi tv box
    • xiaomi monitor light bar
    • xiaomi pedestal fan
    • xiaomi streaming device
    • xiaomi streaming stick
    • xiaomi tower fan
    • xiaomi tv box
    • xiaomi tv stick

    Do you work for Xiaomi? To request corrections or removal please contact us via our support page and we will be happy to assist.

    How the Brand Demand Index is measured

    Where does Xiaomi compete?

    Xiaomi is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
    Competitor setRankShare of searchesRanking
    Smartphone brands3rd of 614.5%Show ranking
    Streaming device brands4th of 67.4%Show ranking
    Fan brands8th of 102.5%Show ranking
    Desk lamp brands5th of 83.6%Show ranking
    Monitor light bar brands3rd of 520.4%Shown above
    Creator with pink hair and a pink jacket

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