Brandwave

Desk lamp brands:Which brands are most popular in search?

Govee and Xiaomi share the highest estimated Share of Search among desk lamp brands worldwide, at 45.4% in August 2026. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Govee45.4%
  2. Xiaomi45.4%
  3. Philips8.2%
  4. BenQ1%
  5. Anglepoise0.07%
  6. Lume Cube0.01%

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Share of SearchLeaderboard

Compare the desk lamp brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among desk lamp brands worldwide, by month

Share of Search by month for Govee, Xiaomi, Philips. The figures are in the table below the chart.

View monthly share of search table
MonthGoveeXiaomiPhilipsBenQAnglepoiseLume Cube
Oct 202541.2%50.3%7.3%1.1%0.1%0.01%
Nov 202540.6%49.7%8.5%1.1%0.1%0.01%
Dec 202540.4%49.3%9.1%1.1%0.08%0.01%
Jan 202646.1%46.1%6.7%1%0.09%<0.01%
Feb 202645.8%45.8%7.3%1%0.09%0.01%
Mar 202646.5%46.5%5.9%1%0.08%<0.01%
Apr 202650.9%41.7%6.4%0.92%0.07%0.01%
May 202651%41.8%6.2%0.92%0.07%0.01%
Jun 202646%46%6.9%1%0.06%<0.01%
Jul 202640.6%49.7%8.6%1.1%0.07%0.01%
Aug 202645.4%45.4%8.2%1%0.07%0.01%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Govee

    45.4%

    Moved from 2nd to 1st. 6.1M estimated branded searches, +22.4% vs prior month. Share +4.8 points.

  2. 2.Xiaomi

    45.4%

    Moved from 1st to 2nd. 6.1M estimated branded searches, 0% vs prior month. Share -4.3 points.

  3. 3.Philips

    8.2%

    Held 3rd. 1.1M estimated branded searches, +4.3% vs prior month. Share -0.4 points.

  4. 4.BenQ

    1%

    Held 4th. 135K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Anglepoise

    0.07%

    Held 5th. 9.9K estimated branded searches, +22.2% vs prior month. Share 0 points.

  6. 6.Lume Cube

    0.01%

    Held 6th. 1.9K estimated branded searches, +46.2% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among desk lamp brands worldwide?

Govee and Xiaomi share the highest estimated Share of Search among desk lamp brands worldwide, at 45.4% in August 2026.

Global desk lamp brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Govee41.2% → 45.4%51%May 202640.4%Dec 20252nd → 1st
Xiaomi50.3% → 45.4%50.3%Oct 202541.7%Apr 20261st → 2nd
Philips7.3% → 8.2%9.1%Dec 20255.9%Mar 20263rd
BenQ1.1% → 1%1.1%Oct 20250.92%Apr 20264th
Anglepoise0.1% → 0.07%0.1%Oct 20250.06%Jun 20265th
Lume Cube0.01%0.01%Aug 2026<0.01%Jun 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Govee’s estimated Share of Search among desk lamp brands worldwide increased from 41.2% to 45.4%.
  • Across the 11 months ending August 2026, Xiaomi’s estimated Share of Search among desk lamp brands worldwide decreased from 50.3% to 45.4%.
  • Across the 11 months ending August 2026, Philips’ estimated Share of Search among desk lamp brands worldwide increased from 7.3% to 8.2%.
  • Across the 11 months ending August 2026, Govee’s estimated Share of Search among desk lamp brands worldwide peaked at 51% in May 2026 and was lowest at 40.4% in December 2025.
  • Across the 11 months ending August 2026, Xiaomi’s estimated Share of Search among desk lamp brands worldwide peaked at 50.3% in October 2025 and was lowest at 41.7% in April 2026.
  • Across the 11 months ending August 2026, Philips’ estimated Share of Search among desk lamp brands worldwide peaked at 9.1% in December 2025 and was lowest at 5.9% in March 2026.
  • Across the 11 months ending August 2026, Govee rose from 2nd to 1st among desk lamp brands worldwide.
  • Across the 11 months ending August 2026, Xiaomi fell from 1st to 2nd among desk lamp brands worldwide.
  • Across the 11 months ending August 2026, BenQ, Anglepoise and Lume Cube held steady: their estimated Share of Search among desk lamp brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for desk lamp brands worldwide in August 2026?

  1. In August 2026, Govee overtook Xiaomi to take the highest estimated Share of Search among desk lamp brands worldwide, at 45.4%.

  2. In August 2026, Xiaomi lost estimated Share of Search among desk lamp brands worldwide, from 49.7% to 45.4%.

  3. Estimated monthly branded searches for Lume Cube worldwide rose 18.8% over 11 measured months, from 1.6K to 1.9K in August 2026.

  4. Estimated monthly branded searches for Anglepoise worldwide fell 33.1% over 11 measured months, from 14.8K to 9.9K in August 2026.

  5. Estimated monthly branded searches for BenQ worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.

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