Brandwave

How popular isWebull in search?

In August 2026, there were an estimated 279K branded searches for Webull worldwide which is down 43.1% over the last 11 months. Webull holds 6.7% estimated Share of Search among online trading platforms worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Robinhood49.7%
  2. Interactive Brokers16.2%
  3. Trading 21215.7%
  4. eToro11.6%
  5. Webull6.7%
  6. Plus5000.07%
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Which online trading platforms compete with Webull?

Webull against online trading platforms worldwide, by month

Share of Search by month for Robinhood, Interactive Brokers, Trading 212, eToro, Webull. The figures are in the table below the chart.

View monthly share of search table
MonthRobinhoodInteractive BrokersTrading 212eToroWebullPlus500
Oct 202543.5%14.8%17.2%15.6%8.8%0.04%
Nov 202549%13.7%16%14.4%6.8%0.04%
Dec 202546.8%15.9%15.4%13.8%8%0.06%
Jan 202639.8%16.1%19.1%16.9%8%0.07%
Feb 202644.5%14.8%17.6%15.6%7.4%0.06%
Mar 202642.9%14.1%21%14.9%7%0.08%
Apr 202645.5%15.1%18.7%13.2%7.6%0.05%
May 202640.9%19.1%18.5%13.5%7.9%0.06%
Jun 202647%14.9%17.7%12.8%7.5%0.05%
Jul 202645.7%17.5%16.8%12.6%7.4%0.06%
Aug 202649.7%16.2%15.7%11.6%6.7%0.07%
Sep 2026——————
  1. 1.Robinhood

    49.7%

    Held 1st. 2.1M estimated branded searches, +16.9% vs prior month. Share +4 points.

  2. Held 2nd. 673K estimated branded searches, 0% vs prior month. Share -1.2 points.

  3. Held 3rd. 652K estimated branded searches, +0.65% vs prior month. Share -1.1 points.

  4. 4.eToro

    11.6%

    Held 4th. 480K estimated branded searches, -0.97% vs prior month. Share -1 points.

  5. 5.Webull

    6.7%

    Held 5th. 279K estimated branded searches, -2.1% vs prior month. Share -0.7 points.

  6. 6.Plus500

    0.07%

    Held 6th. 2.9K estimated branded searches, +20.8% vs prior month. Share 0 points.

Compare search popularity between Webull and its closest rivals

How has branded search demand for Webull changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Webull worldwide fell from 490K to 279K.
  • Across the 11 months ending August 2026, Webull’s estimated Share of Search among online trading platforms worldwide decreased from 8.8% to 6.7%.

How did search popularity change for online trading platforms worldwide in August 2026?

  1. In August 2026, Robinhood gained estimated Share of Search among online trading platforms worldwide, from 45.7% to 49.7%.

  2. In August 2026, Interactive Brokers lost estimated Share of Search among online trading platforms worldwide, from 17.5% to 16.2%.

  3. In August 2026, Trading 212 lost estimated Share of Search among online trading platforms worldwide, from 16.8% to 15.7%.

  4. In August 2026, eToro lost estimated Share of Search among online trading platforms worldwide, from 12.6% to 11.6%.

  5. In August 2026, Webull lost estimated Share of Search among online trading platforms worldwide, from 7.4% to 6.7%.

  6. Estimated monthly branded searches for Plus500 worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026.

Where does Webull compete?

Webull is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Trading platforms3rd of 51.3%Show ranking
Retail investing and trading apps6th of 85.3%Show ranking
Online trading platforms5th of 66.7%Shown above
Stock trading apps4th of 48%Show ranking

How is Webull measured?

Brandwave collects information about searches that people make online using Webull’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

21 branded search terms

  • webull
  • webull account
  • webull app
  • webull au
  • webull brokerage
  • webull canada
  • webull charts
  • webull crypto
  • webull download
  • webull fees
  • webull financial
  • webull options
  • webull paper trading
  • webull paper trading app
  • webull trading
  • webull trading platform
  • webull uk
  • webull web
  • webull website
  • webull.com
  • webullcom

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How the Brand Demand Index is measured

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Is Webull your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.