Brandwave

Robinhood vs Webull:Which is more popular by branded search?

In August 2026, Robinhood had more branded searches than Webull among retail investing and trading apps worldwide. Robinhood was estimated to have 2.1M branded searches compared to Webull’s 279K, and held a 39.1% Share of Search versus Webull’s 5.3%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among retail investing and trading apps worldwide in August 2026Which is more popular in search, Robinhood or Webull?
Robinhood39.1%2.1M searches
vs
Webull5.3%279K searches

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Which is more popular in search, Robinhood or Webull?

Compare app-based brokers and investing platforms for individual investors, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Robinhood and Webull among retail investing and trading apps worldwide, by month

Share of Search by month for Robinhood, Webull. The figures are in the table below the chart.

View monthly share of search table
MonthRobinhoodTrade RepublicTrading 212WealthsimpleeToroWebullFreetradePublic
Oct 202537.7%15.8%14.9%9.5%13.5%7.6%0.87%0.2%
Nov 202542.7%14.8%14%8.9%12.5%6%0.81%0.21%
Dec 202538.7%19.7%12.8%9.8%11.4%6.6%0.75%0.25%
Jan 202632.5%19.7%15.6%10.4%13.8%6.6%1.1%0.21%
Feb 202634.2%17.1%13.6%16.2%12%5.7%0.98%0.2%
Mar 202630.3%14.9%14.8%23.4%10.5%5%0.85%0.2%
Apr 202631.9%15.9%13.1%23.4%9.2%5.3%0.89%0.23%
May 202632.4%22.7%14.7%12.2%10.7%6.2%0.85%0.22%
Jun 202635.1%25%13.2%10.7%9.6%5.6%0.65%0.2%
Jul 202635.4%24.7%13%10.7%9.7%5.7%0.54%0.2%
Aug 202639.1%23.3%12.4%10%9.1%5.3%0.62%0.2%
Sep 2026————————

How has the Robinhood and Webull comparison changed over the last 12 months?

How did search popularity change for retail investing and trading apps worldwide in August 2026?

  1. In August 2026, Robinhood gained estimated Share of Search among retail investing and trading apps worldwide, from 35.4% to 39.1%.

  2. Estimated monthly branded searches for Webull worldwide fell 43.1% over 11 measured months, from 490K to 279K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Robinhood’s and Webull’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Robinhood

18 branded search terms

  • brokerage account robinhood
  • Robinhood
  • robinhood account
  • robinhood app
  • robinhood apps
  • robinhood bank
  • robinhood brokerage account
  • robinhood crypto
  • robinhood cryptocurrency
  • robinhood financial
  • robinhood gold
  • robinhood gold card
  • robinhood investing
  • robinhood investment app
  • robinhood retirement
  • robinhood trading
  • robinhood trading app
  • robinhood.com

Webull

21 branded search terms

  • Webull
  • webull account
  • webull app
  • webull au
  • webull brokerage
  • webull canada
  • webull charts
  • webull crypto
  • webull download
  • webull fees
  • webull financial
  • webull options
  • webull paper trading
  • webull paper trading app
  • webull trading
  • webull trading platform
  • webull uk
  • webull web
  • webull website
  • webull.com
  • webullcom

How the Brand Demand Index is measured

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