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Online trading platforms:Which are searched most?

In August 2026, Robinhood was the most searched among online trading platforms worldwide, with an estimated 2.1M branded searches and 49.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Robinhood49.5%
  2. Interactive Brokers16.6%
  3. Trading 21215.6%
  4. eToro11.5%
  5. Webull6.7%
  6. Plus5000.07%

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Share of SearchLeaderboard

Compare the online trading platforms businesses choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among online trading platforms worldwide, by month

Share of Search by month for Robinhood, Interactive Brokers, Trading 212, eToro, Webull. The figures are in the table below the chart.

View monthly share of search table
MonthRobinhoodInteractive BrokersTrading 212eToroWebullPlus500
Oct 202543.3%15.1%17.1%15.6%8.8%0.04%
Nov 202548.8%14%16%14.3%6.8%0.04%
Dec 202546.7%16.2%15.4%13.8%8%0.06%
Jan 202639.6%16.5%19%16.8%8%0.07%
Feb 202644.3%15.2%17.6%15.5%7.4%0.06%
Mar 202642.8%14.4%20.9%14.8%7%0.07%
Apr 202645.3%15.4%18.6%13.1%7.5%0.05%
May 202640.8%19.5%18.5%13.4%7.8%0.06%
Jun 202646.8%15.3%17.6%12.8%7.5%0.05%
Jul 202645.5%17.8%16.7%12.5%7.4%0.06%
Aug 202649.5%16.6%15.6%11.5%6.7%0.07%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Robinhood

    49.5%

    Held 1st. 2.1M estimated branded searches, +16.9% vs prior month. Share +3.9 points.

  2. 2.Interactive Brokers

    16.6%

    Held 2nd. 691K estimated branded searches, +0.48% vs prior month. Share -1.2 points.

  3. 3.Trading 212

    15.6%

    Held 3rd. 652K estimated branded searches, +0.65% vs prior month. Share -1.1 points.

  4. 4.eToro

    11.5%

    Held 4th. 480K estimated branded searches, -0.97% vs prior month. Share -1 points.

  5. 5.Webull

    6.7%

    Held 5th. 279K estimated branded searches, -2.1% vs prior month. Share -0.7 points.

  6. 6.Plus500

    0.07%

    Held 6th. 2.9K estimated branded searches, +20.8% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among online trading platforms worldwide?

In August 2026, Robinhood was the most searched among online trading platforms worldwide, with an estimated 2.1M branded searches and 49.5% estimated Share of Search within this set. Interactive Brokers is in 2nd place, 32.9 percentage points behind at 16.6% Share of Search.

Global online trading platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Robinhood43.3% → 49.5%49.5%Aug 202639.6%Jan 20261st
Interactive Brokers15.1% → 16.6%19.5%May 202614%Nov 20254th → 2nd
Trading 21217.1% → 15.6%20.9%Mar 202615.4%Dec 20252nd → 3rd
eToro15.6% → 11.5%16.8%Jan 202611.5%Aug 20263rd → 4th
Webull8.8% → 6.7%8.8%Oct 20256.7%Aug 20265th
Plus5000.04% → 0.07%0.07%Mar 20260.04%Nov 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Robinhood’s estimated Share of Search among online trading platforms worldwide increased from 43.3% to 49.5%.
  • Across the 11 months ending August 2026, Interactive Brokers’ estimated Share of Search among online trading platforms worldwide increased from 15.1% to 16.6%.
  • Across the 11 months ending August 2026, Trading 212’s estimated Share of Search among online trading platforms worldwide decreased from 17.1% to 15.6%.
  • Across the 11 months ending August 2026, eToro’s estimated Share of Search among online trading platforms worldwide decreased from 15.6% to 11.5%.
  • Across the 11 months ending August 2026, Webull’s estimated Share of Search among online trading platforms worldwide decreased from 8.8% to 6.7%.
  • Across the 11 months ending August 2026, Robinhood’s estimated Share of Search among online trading platforms worldwide peaked at 49.5% in August 2026 and was lowest at 39.6% in January 2026.
  • Across the 11 months ending August 2026, Interactive Brokers’ estimated Share of Search among online trading platforms worldwide peaked at 19.5% in May 2026 and was lowest at 14% in November 2025.
  • Across the 11 months ending August 2026, Trading 212’s estimated Share of Search among online trading platforms worldwide peaked at 20.9% in March 2026 and was lowest at 15.4% in December 2025.
  • Across the 11 months ending August 2026, eToro’s estimated Share of Search among online trading platforms worldwide peaked at 16.8% in January 2026 and was lowest at 11.5% in August 2026.
  • Across the 11 months ending August 2026, Interactive Brokers rose from 4th to 2nd among online trading platforms worldwide.
  • Across the 11 months ending August 2026, Trading 212 fell from 2nd to 3rd among online trading platforms worldwide.
  • Across the 11 months ending August 2026, eToro fell from 3rd to 4th among online trading platforms worldwide.
  • Across the 11 months ending August 2026, Plus500 held steady: its estimated Share of Search among online trading platforms worldwide moved less than 0.5 percentage points.

How did search popularity change for online trading platforms worldwide in August 2026?

  1. In August 2026, Robinhood gained estimated Share of Search among online trading platforms worldwide, from 45.5% to 49.5%.

  2. In August 2026, Interactive Brokers lost estimated Share of Search among online trading platforms worldwide, from 17.8% to 16.6%.

  3. In August 2026, Trading 212 lost estimated Share of Search among online trading platforms worldwide, from 16.7% to 15.6%.

  4. In August 2026, eToro lost estimated Share of Search among online trading platforms worldwide, from 12.5% to 11.5%.

  5. In August 2026, Webull lost estimated Share of Search among online trading platforms worldwide, from 7.4% to 6.7%.

  6. Estimated monthly branded searches for Plus500 worldwide rose 20.8% over 11 measured months, from 2.4K to 2.9K in August 2026.

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