How popular isVercel in search?
In August 2026, there were an estimated 2.7M branded searches for Vercel worldwide which is up 124.6% over the last 11 months. Vercel holds 49.4% estimated Share of Search among serverless platforms worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
Netlify49.4%
Vercel49.4%
Cloudflare Workers1.1%Deno Deploy0.18%
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Which serverless platforms compete with Vercel?
Share of Search by month for Netlify, Vercel. The figures are in the table below the chart.
View monthly share of search table
| Month | Netlify | Vercel | Cloudflare Workers | Deno Deploy |
|---|---|---|---|---|
| Oct 2025 | 44.3% | 54% | 1.5% | 0.19% |
| Nov 2025 | 44.3% | 54.1% | 1.5% | 0.16% |
| Dec 2025 | 44.3% | 54% | 1.5% | 0.19% |
| Jan 2026 | 44.1% | 54.3% | 1.5% | 0.13% |
| Feb 2026 | 44.6% | 54.4% | 0.98% | 0.07% |
| Mar 2026 | 44.5% | 54.5% | 0.98% | 0.06% |
| Apr 2026 | 44.6% | 54.5% | 0.81% | 0.06% |
| May 2026 | 49.5% | 49.5% | 0.9% | 0.05% |
| Jun 2026 | 49.4% | 49.4% | 1.1% | 0.18% |
| Jul 2026 | 49.4% | 49.4% | 1.1% | 0.06% |
| Aug 2026 | 49.4% | 49.4% | 1.1% | 0.18% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.4% | 2.7M | +22.3% | -0.1 points | |
| 2, held 2nd | 49.4% | 2.7M | +22.3% | -0.1 points | |
| 3, held 3rd | 1.1% | 60.5K | +22.2% | 0 points | |
| 4, held 4th | 0.18% | 9.9K | +241.4% | +0.1 points |
1.
49.4%
Held 1st. 2.7M estimated branded searches, +22.3% vs prior month. Share -0.1 points.
2.
Vercel49.4%
Held 2nd. 2.7M estimated branded searches, +22.3% vs prior month. Share -0.1 points.
1.1%
Held 3rd. 60.5K estimated branded searches, +22.2% vs prior month. Share 0 points.
0.18%
Held 4th. 9.9K estimated branded searches, +241.4% vs prior month. Share +0.1 points.
Compare search popularity between Vercel and its closest rivals
How has branded search demand for Vercel changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Vercel worldwide rose from 1.2M to 2.7M.
- Across the 11 months ending August 2026, Vercel’s estimated Share of Search among serverless platforms worldwide decreased from 54% to 49.4%.
- Across the 11 months ending August 2026, Vercel’s estimated Share of Search among serverless platforms worldwide peaked at 54.5% in April 2026 and was lowest at 49.4% in June 2026.
- Across the 11 months ending August 2026, Vercel fell from 1st to 2nd among serverless platforms worldwide.
How did search popularity change for serverless platforms worldwide in August 2026?
4 changes
Estimated monthly branded searches for Netlify worldwide rose 174% over 11 measured months, from 1M to 2.7M in August 2026.
Estimated monthly branded searches for Deno Deploy worldwide rose 125% over 11 measured months, from 4.4K to 9.9K in August 2026.
Estimated monthly branded searches for Vercel worldwide rose 124.6% over 11 measured months, from 1.2M to 2.7M in August 2026.
Estimated monthly branded searches for Cloudflare Workers worldwide rose 82.8% over 11 measured months, from 33.1K to 60.5K in August 2026.
How is Vercel measured?
Brandwave collects information about searches that people make online using Vercel’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- vercel
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