Brandwave

Northflank vs Vercel:Which is more popular?

In September 2026, Vercel had more branded searches than Northflank among cloud application hosting platforms worldwide. Vercel had about 2.7 million branded searches, while Northflank had 12,200. Vercel made up 52.4% of all cloud application hosting platform searches we track, and Northflank accounted for 0.23%. When we asked ChatGPT and Google AI Overviews about cloud application hosting platforms, Vercel appeared in all five answers and Northflank in one. Vercel was mentioned before Northflank in every answer.

Among cloud application hosting platforms worldwide in September 2026

Who do people search for more?

Vercel, about 224 searches for every 1 for Northflank

Vercel 2.7M searchesNorthflank 12.2K searches

Who does AI mention more?

Vercel, mentioned in every answer we collected

Vercel in 5 of 5Northflank in 1 of 5

Who does AI recommend more?

Vercel, named ahead of Northflank in every answer

Vercel first in 5Northflank never first

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Top cloud application hosting platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Vercel appeared in all five answers. Northflank was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Vercel was listed before Northflank in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Vercel1st
  2. Railway2nd
  3. Render3rd
  4. AWS4th
  5. Google Cloud Run5th
  6. Heroku6th
  7. Fly.io7th
  8. Northflank8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Vercel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AWS5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Google Cloud Run5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Railway5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Render4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fly.io2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Heroku1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Northflank1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cloud application hosting platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Northflank or Vercel more popular in search?

This chart shows how often people search Google for Northflank and Vercel by name. Each line represents a brand's share of searches for all eight cloud application hosting platforms we track, month by month, from English-language searches worldwide.

Northflank and Vercel among cloud application hosting platforms worldwide, by month

Share of searches by month for Vercel, Northflank. The figures are in the table below the chart.

View monthly share of searches table
MonthVercelAWSHerokuGoogle Cloud RunRailwayFly.ioNorthflankRender
Oct 202515.9%79.8%2.3%0.88%0.63%0.33%0.07%0.13%
Nov 202532.4%59.4%3.8%2%1.3%0.67%0.14%0.26%
Dec 202536.6%54.9%3.6%2.3%1.5%0.76%0.16%0.24%
Jan 202641.2%50.2%3.9%2.1%1.4%0.71%0.22%0.22%
Feb 202646.1%46.1%3.6%1.9%1.3%0.55%0.2%0.17%
Mar 202646.7%46.7%2.5%1.6%1.6%0.56%0.21%0.14%
Apr 202656%37.4%2.5%1.7%1.6%0.53%0.2%0.17%
May 202651.3%41.9%2.3%1.8%1.8%0.59%0.23%0.15%
Jun 202651.3%41.9%2.3%1.8%1.5%0.71%0.23%0.28%
Jul 202651.7%42.2%1.9%1.8%1.5%0.6%0.28%0.15%
Aug 202656.7%37.9%1.7%1.6%1.1%0.62%0.25%0.25%
Sep 202652.4%42.8%1.5%1.5%1%0.4%0.23%0.1%

How has the Northflank and Vercel comparison changed over the last 12 months?

3 findings

How did search popularity change for cloud application hosting platforms worldwide in September 2026?

2 changes
  1. In September 2026, Vercel lost share of searches among cloud application hosting platforms worldwide, from 56.7% to 52.4%.

  2. Estimated monthly branded searches for Northflank worldwide rose 126.5% over 12 measured months, from 5.4K to 12.2K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Northflank’s and Vercel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Northflank

3 branded search terms

  • northflank
  • northflank app
  • northflank hosting

Vercel

1 branded search term

  • vercel

How the Brand Demand Index is measured

Other head-to-heads among cloud application hosting platforms

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