Brandwave

How popular isUpKeep in search?

In August 2026, there were an estimated 27.2K branded searches for UpKeep worldwide which is down 33.2% over the last 11 months. UpKeep holds 46.5% estimated Share of Search among asset management software worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. UpKeep46.5%
  2. IBM Maximo25.3%
  3. Fiix15.3%
  4. Asset Panda11.4%
  5. EZOfficeInventory1.5%
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Which asset management software compete with UpKeep?

UpKeep against asset management software worldwide, by month

Share of Search by month for UpKeep, IBM Maximo, Fiix, Asset Panda. The figures are in the table below the chart.

View monthly share of search table
MonthUpKeepIBM MaximoFiixAsset PandaEZOfficeInventory
Oct 202547.2%25.7%13.7%11.6%1.9%
Nov 202546.2%25.2%15.4%11.4%1.8%
Dec 202550%22.3%13.9%12.3%1.5%
Jan 202645.2%24.5%15%13.6%1.8%
Feb 202640.3%26.8%16.2%14.9%1.9%
Mar 202644.8%24.3%15.6%13.5%1.7%
Apr 202641.7%27.7%16.5%12.5%1.5%
May 202632.4%21.5%35.3%9.8%1%
Jun 202636.8%24.5%26.3%11.1%1.4%
Jul 202643.7%29.1%14.8%10.8%1.6%
Aug 202646.5%25.3%15.3%11.4%1.5%
Sep 2026—————

  1. 1.UpKeep

    46.5%

    Held 1st. 27.2K estimated branded searches, 0% vs prior month. Share +2.8 points.

  2. 2.IBM Maximo

    25.3%

    Held 2nd. 14.8K estimated branded searches, -18.2% vs prior month. Share -3.8 points.

  3. 3.Fiix

    15.3%

    Held 3rd. 8.9K estimated branded searches, -3% vs prior month. Share +0.5 points.

  4. 4.Asset Panda

    11.4%

    Held 4th. 6.7K estimated branded searches, -0.15% vs prior month. Share +0.7 points.

  5. 5.EZOfficeInventory

    1.5%

    Held 5th. 880 estimated branded searches, -12% vs prior month. Share -0.1 points.

Compare search popularity between UpKeep and its closest rivals

How has branded search demand for UpKeep changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for UpKeep worldwide fell from 40.7K to 27.2K.
  • Across the 11 months ending August 2026, UpKeep’s estimated Share of Search among asset management software worldwide decreased from 47.2% to 46.5%.
  • Across the 11 months ending August 2026, UpKeep’s estimated Share of Search among asset management software worldwide peaked at 50% in December 2025 and was lowest at 32.4% in May 2026.

How did search popularity change for asset management software worldwide in August 2026?

  1. In August 2026, UpKeep gained estimated Share of Search among asset management software worldwide, from 43.7% to 46.5%.

  2. In August 2026, Asset Panda gained estimated Share of Search among asset management software worldwide, from 10.8% to 11.4%.

  3. In August 2026, IBM Maximo lost estimated Share of Search among asset management software worldwide, from 29.1% to 25.3%.

  4. Estimated monthly branded searches for EZOfficeInventory worldwide fell 45% over 11 measured months, from 1.6K to 880 in August 2026.

  5. Estimated monthly branded searches for Fiix worldwide fell 24.4% over 11 measured months, from 11.8K to 8.9K in August 2026.

Where does UpKeep compete?

UpKeep is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Maintenance management platforms2nd of 522.5%Show ranking
CMMS software2nd of 525.6%Show ranking
Asset management software1st of 546.5%Shown above

How is UpKeep measured?

Brandwave collects information about searches that people make online using UpKeep’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • cmms upkeep
  • upkeep cmms
  • upkeep com
  • upkeep maintenance software

Do you work for UpKeep? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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