How popular isSheridan in search?
In September 2026, there were an estimated 466K branded searches for Sheridan worldwide which held steady over the last 12 months. Sheridan holds 81.1% estimated Share of Search among cot sheets brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which cot sheets brands compete with Sheridan?
Share of Search by month for Sheridan, Leander, Boori. The figures are in the table below the chart.
View monthly share of search table
| Month | Sheridan | Leander | Boori |
|---|---|---|---|
| Oct 2025 | 81.1% | 15.8% | 3.2% |
| Nov 2025 | 82.5% | 14% | 3.4% |
| Dec 2025 | 86.4% | 10.9% | 2.7% |
| Jan 2026 | 84% | 13.4% | 2.7% |
| Feb 2026 | 80.5% | 16.7% | 2.7% |
| Mar 2026 | 78.9% | 18.6% | 2.5% |
| Apr 2026 | 78.4% | 18.5% | 3% |
| May 2026 | 77.3% | 19.5% | 3.2% |
| Jun 2026 | 76.2% | 20.4% | 3.4% |
| Jul 2026 | 79.6% | 17.5% | 2.9% |
| Aug 2026 | 79.1% | 17.4% | 3.5% |
| Sep 2026 | 81.1% | 15.8% | 3.2% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 81.1% | 466K | +13.4% | +2 points | |
| 2, held 2nd | 15.8% | 90.5K | 0% | -1.7 points | |
| 3, held 3rd | 3.2% | 18.1K | 0% | -0.3 points |
Compare search popularity between Sheridan and its closest rivals
How has branded search demand for Sheridan changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Sheridan worldwide held steady at 466K.
- Across the 12 months ending September 2026, Sheridan’s estimated Share of Search among cot sheets brands worldwide peaked at 86.4% in December 2025 and was lowest at 76.2% in June 2026.
How did search popularity change for cot sheets brands worldwide in September 2026?
2 changes
In September 2026, Sheridan gained estimated Share of Search among cot sheets brands worldwide, from 79.1% to 81.1%.
In September 2026, Leander lost estimated Share of Search among cot sheets brands worldwide, from 17.4% to 15.8%.
Where does Sheridan compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Towel brands | 3rd of 6 | 5.7% | Show ranking |
| Bed sheet brands | 1st of 6 | 65.3% | Show ranking |
| Cot sheets brands | 1st of 3 | 81.1% | Shown above |
How is Sheridan measured?
Brandwave collects information about searches that people make online using Sheridan’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- sheridan
- sheridan institute
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