Brandwave

How popular isSalesforce Nonprofit Cloud?

In September 2026, people searched for Salesforce Nonprofit Cloud by name about 2,020 times worldwide, a 40.6% decrease from the previous year. These searches made up 2.2% of all global donor CRM platform searches, placing Salesforce Nonprofit Cloud seventh out of nine platforms. When we asked both ChatGPT and Google AI Overviews about donor CRM platforms, Salesforce Nonprofit Cloud appeared in all answers and was the fourth most recommended of the nine.

Search and AI answers in September 2026

Salesforce Nonprofit Cloud is the seventh most searched of 9 competitors and the fourth most recommended in AI answers.

  1. GivebutterShare of searches 64.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
  2. Little Green LightShare of searches 12.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. DonorPerfectShare of searches 5.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  4. KindfulShare of searches 4.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Salesforce Nonprofit CloudShare of searches 2.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th

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Top donor CRM platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Salesforce Nonprofit Cloud appeared in all five answers. Salesforce Nonprofit Cloud is the fourth most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bloomerang1st
  2. Little Green Light2nd
  3. DonorPerfect3rd
  4. Salesforce Nonprofit Cloud4th
  5. Neon CRM5th
  6. Givebutter6th
  7. Virtuous7th
  8. Blackbaud Grantmaking8th
  9. Kindful–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Little Green Light5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bloomerang5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Salesforce Nonprofit Cloud5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DonorPerfect4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Givebutter3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Neon CRM3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Virtuous3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Blackbaud Grantmaking1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kindful0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about donor CRM platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which donor CRM platforms compete with Salesforce Nonprofit Cloud?

Salesforce Nonprofit Cloud against donor CRM platforms worldwide, by month

Share of searches by month for Givebutter, Little Green Light, DonorPerfect, Kindful, Neon CRM, Bloomerang, Salesforce Nonprofit Cloud. The figures are in the table below the chart.

View monthly share of searches table
MonthGivebutterLittle Green LightDonorPerfectKindfulNeon CRMBloomerangSalesforce Nonprofit CloudVirtuousBlackbaud Grantmaking
Oct 202563.1%12.6%6.9%5.6%4.6%2%3.5%1.4%0.33%
Nov 202560%14.7%6.6%6.6%5.3%1.9%3.4%1.2%0.32%
Dec 202558.5%14.3%7.8%7.8%5.2%2.2%2.7%1.2%0.31%
Jan 202656%16.7%7.5%7.5%5%2.7%3.3%1.1%0.29%
Feb 202659.6%14.6%6.5%6.5%5.3%2.9%3.1%1.2%0.25%
Mar 202663.6%12.7%5.7%5.7%4.6%3%3%1.4%0.27%
Apr 202663.9%12.8%5.7%5.7%4.7%2.5%3.1%1.4%0.22%
May 202660.2%14.7%6.6%5.4%5.4%2.9%3%1.6%0.26%
Jun 202659.9%14.6%6.5%5.3%5.3%3.5%3%1.6%0.25%
Jul 202655.9%16.7%7.5%5%6.1%4%3.2%1.4%0.23%
Aug 202660.4%14.8%6.6%5.4%5.4%3.5%2.5%1.2%0.26%
Sep 202664.6%12.9%5.8%4.7%4.7%3.8%2.2%1.1%0.18%
  1. 1.Givebutter

    64.6%

    Held 1st. 60.5K estimated branded searches, +22.2% vs prior month. Share +4.2 points.

  2. Held 2nd. 12.1K estimated branded searches, 0% vs prior month. Share -1.8 points.

  3. Held 3rd. 5.4K estimated branded searches, 0% vs prior month. Share -0.8 points.

  4. 4.Kindful

    4.7%

    Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share -0.7 points.

  5. 5.Neon CRM

    4.7%

    Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share -0.7 points.

  6. Held 6th. 3.6K estimated branded searches, +24.1% vs prior month. Share +0.3 points.

  7. Held 7th. 2K estimated branded searches, 0% vs prior month. Share -0.3 points.

  8. 8.Virtuous

    1.1%

    Held 8th. 1K estimated branded searches, 0% vs prior month. Share -0.2 points.

  9. Held 9th. 170 estimated branded searches, -19% vs prior month. Share -0.1 points.

Compare popularity between Salesforce Nonprofit Cloud and its closest rivals

Every comparison with Salesforce Nonprofit Cloud

10 comparisons

How has branded search demand for Salesforce Nonprofit Cloud changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Salesforce Nonprofit Cloud worldwide fell from 3.4K to 2K.
  • Across the 12 months ending September 2026, Salesforce Nonprofit Cloud’s share of searches among donor CRM platforms worldwide decreased from 3.5% to 2.2%.
  • Across the 12 months ending September 2026, Salesforce Nonprofit Cloud fell from 6th to 7th among donor CRM platforms worldwide.

How did search popularity change for donor CRM platforms worldwide in September 2026?

6 changes
  1. In September 2026, Givebutter gained share of searches among donor CRM platforms worldwide, from 60.4% to 64.6%.

  2. In September 2026, Little Green Light lost share of searches among donor CRM platforms worldwide, from 14.8% to 12.9%.

  3. In September 2026, DonorPerfect lost share of searches among donor CRM platforms worldwide, from 6.6% to 5.8%.

  4. In September 2026, Kindful lost share of searches among donor CRM platforms worldwide, from 5.4% to 4.7%.

  5. In September 2026, Neon CRM lost share of searches among donor CRM platforms worldwide, from 5.4% to 4.7%.

  6. Virtuous’ share of searches among donor CRM platforms worldwide has lost ground for 3 months in a row, from 1.6% to 1.1% in September 2026.

How are Salesforce Nonprofit Cloud’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Salesforce Nonprofit Cloud’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • salesforce nonprofit
  • salesforce nonprofit cloud

How the Brand Demand Index is measured

Who owns Salesforce Nonprofit Cloud?

Salesforce Nonprofit Cloud is owned by Salesforce. Brandwave also tracks Salesforce, Heroku, Salesforce Personalization, Salesforce PRM, Salesforce Revenue Cloud, Salesforce Revenue Intelligence and Salesforce Spiff, owned by the same company, worldwide.

Do you work for Salesforce Nonprofit Cloud? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does Salesforce Nonprofit Cloud compete?

Salesforce Nonprofit Cloud is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Fundraising CRM platforms8th of 91.5%Show ranking
Donor CRM platforms7th of 92.2%Shown above
Creator with pink hair and a pink jacket

Is Salesforce Nonprofit Cloud your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.