Salesforce Nonprofit Cloud vs Virtuous:Which is searched more?
In September 2026, Salesforce Nonprofit Cloud had more branded searches than Virtuous among donor CRM platforms worldwide. Salesforce Nonprofit Cloud had about 2,020 branded searches, while Virtuous had 1,000. Salesforce Nonprofit Cloud made up 2.2% of all donor CRM platform searches we track, and Virtuous accounted for 1.1%. These are worldwide searches for English-language branded terms.
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Is Salesforce Nonprofit Cloud or Virtuous more popular in search?
Compare the systems charities manage donors in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Salesforce Nonprofit Cloud, Virtuous. The figures are in the table below the chart.
View monthly share of searches table
| Month | Givebutter | Little Green Light | DonorPerfect | Kindful | Neon CRM | Bloomerang | Salesforce Nonprofit Cloud | Virtuous | Blackbaud Grantmaking |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 63.1% | 12.6% | 6.9% | 5.6% | 4.6% | 2% | 3.5% | 1.4% | 0.33% |
| Nov 2025 | 60% | 14.7% | 6.6% | 6.6% | 5.3% | 1.9% | 3.4% | 1.2% | 0.32% |
| Dec 2025 | 58.5% | 14.3% | 7.8% | 7.8% | 5.2% | 2.2% | 2.7% | 1.2% | 0.31% |
| Jan 2026 | 56% | 16.7% | 7.5% | 7.5% | 5% | 2.7% | 3.3% | 1.1% | 0.29% |
| Feb 2026 | 59.6% | 14.6% | 6.5% | 6.5% | 5.3% | 2.9% | 3.1% | 1.2% | 0.25% |
| Mar 2026 | 63.6% | 12.7% | 5.7% | 5.7% | 4.6% | 3% | 3% | 1.4% | 0.27% |
| Apr 2026 | 63.9% | 12.8% | 5.7% | 5.7% | 4.7% | 2.5% | 3.1% | 1.4% | 0.22% |
| May 2026 | 60.2% | 14.7% | 6.6% | 5.4% | 5.4% | 2.9% | 3% | 1.6% | 0.26% |
| Jun 2026 | 59.9% | 14.6% | 6.5% | 5.3% | 5.3% | 3.5% | 3% | 1.6% | 0.25% |
| Jul 2026 | 55.9% | 16.7% | 7.5% | 5% | 6.1% | 4% | 3.2% | 1.4% | 0.23% |
| Aug 2026 | 60.4% | 14.8% | 6.6% | 5.4% | 5.4% | 3.5% | 2.5% | 1.2% | 0.26% |
| Sep 2026 | 64.6% | 12.9% | 5.8% | 4.7% | 4.7% | 3.8% | 2.2% | 1.1% | 0.18% |
How has the Salesforce Nonprofit Cloud and Virtuous comparison changed over the last 12 months?
3 findings
- Salesforce Nonprofit Cloud was ahead of Virtuous in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Salesforce Nonprofit Cloud’s share of searches among donor CRM platforms worldwide moved from 3.5% to 2.2%, and its estimated monthly branded searches moved from 3.4K to 2K.
- Across the 12 months ending September 2026, Virtuous’ share of searches among donor CRM platforms worldwide moved from 1.4% to 1.1%, and its estimated monthly branded searches moved from 1.3K to 1K.
How did search popularity change for donor CRM platforms worldwide in September 2026?
2 changes
Virtuous’ share of searches among donor CRM platforms worldwide has lost ground for 3 months in a row, from 1.6% to 1.1% in September 2026.
Estimated monthly branded searches for Salesforce Nonprofit Cloud worldwide fell 40.6% over 12 measured months, from 3.4K to 2K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Salesforce Nonprofit Cloud’s and Virtuous’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Salesforce Nonprofit Cloud
2 branded search terms
- salesforce nonprofit
- salesforce nonprofit cloud
Virtuous
1 branded search term
- virtuous crm
Other head-to-heads among donor CRM platforms
Givebutter vs Little Green Light: compare search popularity
Givebutter vs DonorPerfect: compare search popularity
Givebutter vs Kindful: compare search popularity
Givebutter vs Neon CRM: compare search popularity- Little Green Light vs DonorPerfect: compare search popularity
- Little Green Light vs Kindful: compare search popularity
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