How popular isQuorn in search?
In August 2026, there were an estimated 8.1K branded searches for Quorn worldwide which is down 33.1% over the last 11 months. Quorn holds 0.89% estimated Share of Search among plant based meat brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Linda McCartney44.4%
Vivera40.5%
Beyond Meat12.1%Impossible Foods1.2%
Gardein0.89%
Quorn0.89%
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Which plant based meat brands compete with Quorn?
Share of Search by month for Linda McCartney, Vivera, Beyond Meat, Quorn. The figures are in the table below the chart.
View monthly share of search table
| Month | Linda McCartney | Vivera | Beyond Meat | Impossible Foods | Gardein | Quorn |
|---|---|---|---|---|---|---|
| Oct 2025 | 27.1% | 24.7% | 45.1% | 1.6% | 0.66% | 0.81% |
| Nov 2025 | 38.1% | 34.6% | 23.1% | 1.7% | 1.1% | 1.4% |
| Dec 2025 | 46.4% | 34.6% | 15.5% | 1.4% | 1.1% | 0.93% |
| Jan 2026 | 47.3% | 35.2% | 12.9% | 1.8% | 1.2% | 1.7% |
| Feb 2026 | 51.3% | 31.3% | 14% | 1.6% | 0.84% | 1% |
| Mar 2026 | 57.8% | 28.8% | 10.6% | 1.4% | 0.63% | 0.77% |
| Apr 2026 | 43% | 39.2% | 14.4% | 1.7% | 0.86% | 0.86% |
| May 2026 | 54.3% | 33.1% | 9.9% | 1.3% | 0.73% | 0.73% |
| Jun 2026 | 49.9% | 37.2% | 9.1% | 1.8% | 1% | 1% |
| Jul 2026 | 45.3% | 41.1% | 10.1% | 1.5% | 1.1% | 0.9% |
| Aug 2026 | 44.4% | 40.5% | 12.1% | 1.2% | 0.89% | 0.89% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44.4% | 404K | +21.8% | -0.8 points | |
| 2, held 2nd | 40.5% | 368K | +22.3% | -0.6 points | |
| 3, held 3rd | 12.1% | 110K | +48.6% | +2 points | |
| 4, held 4th | 1.2% | 11K | 0% | -0.3 points | |
| 5, held 5th | 0.89% | 8.1K | 0% | -0.2 points | |
| 6, held 6th | 0.89% | 8.1K | +22.7% | 0 points |
44.4%
Held 1st. 404K estimated branded searches, +21.8% vs prior month. Share -0.8 points.
2.
Vivera40.5%
Held 2nd. 368K estimated branded searches, +22.3% vs prior month. Share -0.6 points.
12.1%
Held 3rd. 110K estimated branded searches, +48.6% vs prior month. Share +2 points.
1.2%
Held 4th. 11K estimated branded searches, 0% vs prior month. Share -0.3 points.
5.
Gardein0.89%
Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share -0.2 points.
6.
Quorn0.89%
Held 6th. 8.1K estimated branded searches, +22.7% vs prior month. Share 0 points.
Compare search popularity between Quorn and its closest rivals
How has branded search demand for Quorn changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Quorn worldwide fell from 12.1K to 8.1K.
- Across the 11 months ending August 2026, Quorn’s estimated Share of Search among plant based meat brands worldwide peaked at 1.7% in January 2026 and was lowest at 0.73% in May 2026.
- Across the 11 months ending August 2026, Quorn fell from 5th to 6th among plant based meat brands worldwide.
How did search popularity change for plant based meat brands worldwide in August 2026?
6 changes

In August 2026, Beyond Meat gained estimated Share of Search among plant based meat brands worldwide, from 10.1% to 12.1%.
In August 2026, Linda McCartney lost estimated Share of Search among plant based meat brands worldwide, from 45.3% to 44.4%.

In August 2026, Vivera lost estimated Share of Search among plant based meat brands worldwide, from 41.1% to 40.5%.
Estimated monthly branded searches for Impossible Foods worldwide fell 55.3% over 11 measured months, from 24.6K to 11K in August 2026.

Estimated monthly branded searches for Quorn worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.

Estimated monthly branded searches for Gardein worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.
Where does Quorn compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Veggie burger brands | 6th of 6 | 0.29% | Show ranking |
| Sausage brands | 4th of 6 | 0.35% | Show ranking |
| Plant based meat brands | 6th of 6 | 0.89% | Shown above |
How is Quorn measured?
Brandwave collects information about searches that people make online using Quorn’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- quorn mince
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Is Quorn your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.