Brandwave

How popular isQuorn in search?

In August 2026, there were an estimated 8.1K branded searches for Quorn worldwide which is down 33.1% over the last 11 months. Quorn holds 0.29% estimated Share of Search among veggie burger brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Richmond66%
  2. Linda McCartney14.6%
  3. Vivera13.3%
  4. Beyond Meat4%
  5. Birds Eye1.9%
  6. Quorn0.29%
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Where does Quorn compete?

Quorn is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Veggie burger brands6th of 60.29%Shown below
Sausage brands4th of 60.35%Show ranking
Plant based meat brands6th of 60.89%Show ranking

Which veggie burger brands compete with Quorn?

Quorn against veggie burger brands worldwide, by month

Share of Search by month for Richmond, Linda McCartney, Vivera, Beyond Meat, Quorn. The figures are in the table below the chart.

View monthly share of search table
MonthRichmondLinda McCartneyViveraBeyond MeatBirds EyeQuorn
Oct 202554.6%12.1%11%20.1%1.9%0.36%
Nov 202561%13.5%12.2%8.2%4.5%0.49%
Dec 202557.3%19%14.1%6.3%2.9%0.38%
Jan 202662.7%16.9%12.6%4.6%2.6%0.62%
Feb 202659.6%19.6%12%5.4%3%0.39%
Mar 202657.7%23.3%11.6%4.3%2.9%0.31%
Apr 202664.9%14.3%13%4.8%2.7%0.29%
May 202661.4%20.2%12.3%3.7%2.1%0.27%
Jun 202664.2%17.3%12.9%3.2%2.2%0.35%
Jul 202666.2%14.6%13.3%3.3%2.3%0.29%
Aug 202666%14.6%13.3%4%1.9%0.29%
Sep 2026——————

  1. 1.Richmond

    66%

    Held 1st. 1.8M estimated branded searches, +22% vs prior month. Share -0.2 points.

  2. 2.Linda McCartney

    14.6%

    Held 2nd. 404K estimated branded searches, +21.8% vs prior month. Share -0.1 points.

  3. 3.Vivera

    13.3%

    Held 3rd. 368K estimated branded searches, +22.3% vs prior month. Share 0 points.

  4. 4.Beyond Meat

    4%

    Held 4th. 110K estimated branded searches, +48.6% vs prior month. Share +0.7 points.

  5. 5.Birds Eye

    1.9%

    Held 5th. 51.9K estimated branded searches, +0.97% vs prior month. Share -0.4 points.

  6. 6.Quorn

    0.29%

    Held 6th. 8.1K estimated branded searches, +22.7% vs prior month. Share 0 points.

Compare search popularity between Quorn and its closest rivals

Every comparison with Quorn

How has branded search demand for Quorn changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Quorn worldwide fell from 12.1K to 8.1K.
  • Across the 11 months ending August 2026, Quorn’s estimated Share of Search among veggie burger brands worldwide held steady, from 0.36% to 0.29%.

How did search popularity change for veggie burger brands worldwide in August 2026?

  1. In August 2026, Beyond Meat gained estimated Share of Search among veggie burger brands worldwide, from 3.3% to 4%.

  2. Linda McCartney’s estimated Share of Search among veggie burger brands worldwide has lost ground for 3 months in a row, from 20.2% to 14.6% in August 2026.

  3. Estimated monthly branded searches for Quorn worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.

  4. Estimated monthly branded searches for Birds Eye worldwide fell 16.8% over 11 measured months, from 62.4K to 51.9K in August 2026.

How is Quorn measured?

Brandwave collects information about searches that people make online using Quorn’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • quorn mince

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How the Brand Demand Index is measured

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